Responsibilities

• Own brand execution across channels. You’ll translate brand strategy into content and social media plans that are consistent, creative, and effective.
• Manage and mentor. You’ll serve as a people manager on the marketing team and directly manage external agencies and creative vendors (e.g., social, video, and photography partners).
• Drive high-quality content. You’ll work across teams to develop, refine, and execute messaging that supports our brand and business goals, including content about our degree programs, value proposition, and student outcomes.
• Collaborate cross-functionally. You’ll partner with teams across Admissions, Employer Partnerships, and Student Affairs to ensure our brand is reflected consistently in both internal and external communications.
• Improve processes. You’ll help streamline workflows, strengthen creative briefing processes, and ensure documentation is organized and accessible (e.g., in Notion).
• Be a brand steward. You’ll serve as a key point of contact for our external brand consultants and help ensure brand guidelines are understood and applied throughout the organization.

Requirements

• Have 4–6 years of experience in brand marketing, content marketing, or social media, ideally including 2+ years managing people and/or agencies.
• Know how to turn strategy into execution.
• Are a strong project manager who can balance timelines, vendors, and internal stakeholders.
• Bring strong creative judgment and can review or brief creative assets with clarity and direction.
• Are organized and proactive, with experience managing documentation, tools, and cross-functional collaboration.
• Have a growth mindset and are excited to take on increasing ownership as the team grows.

Benefits

• Medical, dental, and vision insurance
• 401(k) match
• Fertility benefits via Carrot
• Flexible Time Away + paid holidays
• In-office lunches for our NY Office (did we mention, we’re dog friendly? 🐶)
• Hybrid work schedule (Mon & Fri remote; Tues-Thurs in-office)
• Social events - happy hours, birthday celebrations, holiday parties, & more!
• Opportunity to make an impact – you’ll be an integral player in bringing our vision to life