Brand and Marketing Director

Greenville, SC (On-site)

Salary Not AvailableManager5+ years expFull time

Posted 3 months ago

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Job Summary

Lead Brand and Marketing Director driving brand strategy and digital execution for a boutique agency.

  • Own brand positioning, GTM planning, and campaign optimization with 5–7+ years of marketing experience.
  • Must-have: strong Google Ads/digital advertising and data analytics skills.
  • Standout: leadership role with C-level client interactions across diverse B2B/B2C projects.

Job Description

Lead Brand and Marketing Director driving brand strategy and digital execution for a boutique agency.

  • Lead brand strategy development, including positioning and go-to-market planning
  • Conduct brand audits and present actionable recommendations
  • Oversee digital advertising campaigns, including Google Ads
  • Analyze campaign performance and optimize results
  • Lead client meetings and presentations
  • Collaborate with internal teams
  • Support B2B and select B2C clients
  • Utilize AI and LLM tools in marketing strategy

Requirements

  • 5–7+ years of marketing experience
  • Strong Google Ads and digital advertising experience
  • Ability to run analytics and analyze data
  • Experience with B2B and B2C marketing
  • Confident communicator
  • Working knowledge of AI and LLM tools

Benefits

  • Flexible unlimited PTO
  • Half-day Fridays
  • Paid dental and vision plans
  • Private office and downtown parking
  • 401k with employer match