Brand Marketing Associate Analyst, poppi

Los Angeles, CA (On-site)

$74K/yr – $123K/yrMid Level2+ years expFull time

Posted 20 hrs ago

Job Summary

You will own end-to-end brand campaigns from planning to execution, manage partnerships and activations, and drive insight-led optimization across cross-functional teams.

  • Own campaign management and brand operations
  • Lead partnerships and activation planning
  • Drive insights and performance reporting

Job Description

Responsibilities

  • This role sits at the center of brand growth—connecting innovation, retail execution, media, and culture to build something that stands out everywhere we show up.
  • Campaign Management + Brand Operations
  • Provide campaign executional support, partnering with Brand leadership to bring integrated marketing campaigns to life. This team will focus on Flavor launches (Perm and LTOs)
  • Support development of campaign briefs, objectives, KPIs, measurement frameworks, and channel plans.
  • Manage agency and partnership relationships, ensuring program delivery against business and brand goals.
  • Coordinate cross-functional execution across Media, Culture, Events, Shopper/Retail, Insights, Innovation, Sales, and other key stakeholders.
  • Track campaign performance and identify optimization opportunities throughout the lifecycle.
  • Provide analytical rigor and operational support across key brand initiatives
  • Partnership Management
  • Support Poppi's sports, entertainment, and brand partnerships, serving as the primary liaison between cross functional teams

Requirements

  • A builder mindset—you move fast, solve problems, and don’t wait to be told what’s next
  • Strong strategic thinking + creative instinct (you can zoom out and in)
  • Ability to turn data into clear, compelling stories and action
  • Comfort navigating ambiguity in a fast-paced, high-growth environment
  • Communicates concisely and confidently across teams, ensuring clarity on decisions, owners, and next steps.
  • Deep passion for brands, culture, and creating work that people actually care about
  • Bachelor’s degree required
  • 2-3 years of marketing experience

Benefits

  • Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
  • In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
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PepsiCo

3.9 Glassdoor

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

Founded in 1980
Purchase, New York, US
141K employees (12,526 in marketing)
75% recommend to a friend
84% CEO approval

Salaries

Posted range

$74K/yr – $123K/yr

Taken straight from the job posting.

Brand Marketing median pay in the United States

$116K/yr

Most earn $85K to $165K. Based on 3,092 salaries, including bonus and equity.

See all PepsiCo salaries

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Equity, 7 months ago

Funding History

  • Sep 2025
    Post IPO Equity • $4B
  • Jun 2024
    Grant • $18K

Traffic Signals

Monthly Visitors
2.3M
Traffic Source Mix
Search
29.8%
Direct
46.5%
Referral
21.1%
Social
1.1%
Paid
1.5%

Headcount Trend

Current headcount: ~153.6K

Recent News

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Brand Marketing Associate Analyst, poppi

PepsiCo · Los Angeles, CA · On-site