Associate Brand Manager
Nordic Naturals
Watsonville, CA (Remote)
$103K/yr - $119K/yrIn-houseFull-timeMid level3+ years exp.
10 hrs ago
Brand Manager, PATRON (Innovation)
Coral Gables, FL (On-site)
Salary Not AvailableMid Level5+ years expFull time
Posted 2 months ago
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Job Summary
Own the multicultural innovation pipeline from insight to launch, shaping brand platforms and go-to-market plans that connect Bacardi’s portfolio with diverse communities and cultural moments.
- Lead end-to-end innovation process and 360° campaigns across media, experiential, partnerships, PR, and social for multicultural audiences.
- Translate cultural insights into actionable brand platforms, partnerships, and storytelling that drive adoption, distribution, and sustainable growth.
- Collaborate across Marketing, Commercial, and Advocacy to ensure ROI-driven programs and strong cross-functional execution.
Job Description
Own the multicultural innovation pipeline from insight to launch, shaping brand platforms and go-to-market plans that connect Bacardi’s portfolio with diverse communities and cultural moments.
- Lead end-to-end innovation process and 360° campaigns across media, experiential, partnerships, PR, and social for multicultural audiences.
- Translate cultural insights into actionable brand platforms, partnerships, and storytelling that drive adoption, distribution, and sustainable growth.
- Collaborate across Marketing, Commercial, and Advocacy to ensure ROI-driven programs and strong cross-functional execution.
Bacardi
Bacardi Limited, the world’s largest privately held international spirits company, produces, markets, and distributes spirits and wines. The Bacardi Limited portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, PATRÓN® tequila, GREY GOOSE® vodka, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouth and sparkling wines, CAZADORES® 100% blue agave tequila, and other leading and emerging brands including WILLIAM LAWSON’S® Scotch whisky, D’USSÉ® Cognac, ANGEL’S ENVY® American straight whiskey, and ST-GERMAIN® elderflower liqueur. Founded more than 162 years ago in Santiago de Cuba, family-owned Bacardi Limited currently employs more than 8,000, operates production facilities in 10 countries and territories, and sells its brands in more than 160 markets. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited. Visit http://www.bacardilimited.com or follow us on LinkedIn, Instagram, and Twitter.
