Brand Manager at B&G Foods Inc. | Parsippany, NJ | $102K/yr – $170K/yr

B&G Foods Inc.

Brand Manager

Parsippany, NJ (On-site)

$102K/yr – $170K/yrMid Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own broad brand P&L and drive the growth engine for a portfolio of consumer brands with cross-functional launches, trade promotions, and data-driven performance management.

Cross-functional ownership: leads launches, packaging changes, and cost savings across brands.
Trade and analytics: partners with Sales on promotions and uses Nielsen/IRI data to steer actions.
Strategic planning: owns long-term growth plans and annual/3-5 year marketing roadmaps.

Job Description

Deliver corporate sales, profit margin, and EBITDA goals across a portfolio of directly managed brands
Led cross-functional teams for various brand initiatives, including new product launches, packaging changes, and cost-saving initiatives.
Manage business analytics, forecasting, and planning.
Develop and implement all consumer and shopper marketing programs.
Efficiently manage all marketing and advertising budgets to achieve brand objectives.
Develop long-term growth strategies.
P&L ownership, including cost-improvement initiatives and linkage with the Trade Marketing team.
Develop and execute annual marketing plans and 3-5 year strategic plans.
Work closely with Sales Management to implement and analyze trade promotions.
Analyze and monitor brand and category performance using internal (Brio) and external data (Nielsen and Spectra).

B&G Foods Inc.

At B&G Foods, we pride ourselves in delivering best in class brands and believe that recruiting people of the highest caliber is essential to our sustained growth and long-term success. If you are looking to join a best in class organization, then this opportunity is for you. Get to know our family...join our family.To view our open positions, visit us @ http://www.bgfoods.com/careers/careers.aspBased in Parsippany, New Jersey, B&G Foods, Inc. (NYSE: BGS) and its subsidiaries manufacture, sell and distribute high-quality, branded shelf-stable and frozen foods across the United States, Canada and Puerto Rico. With our diverse portfolio of more than 50 brands you know and love, including B&G, B&M, Cream of Wheat, Green Giant, Las Palmas, Le Sueur, Maple Grove Farms, Dash, Crisco, Clabber Girl, Ortega, Polaner, Spice Islands and Victoria, there’s a little something for everyone. For more information about B&G Foods and our brands, please visit www.bgfoods.com.

Founded in 1996

Parsippany, New Jersey, USA

1.5K employees (47 in marketing)

www.bgfoods.com