Brand Content Specialist

Williamsburg, VA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 16 hrs ago

Job Description

Responsibilities

  • Drive storytelling through the development of in-park Marketing signage creative and video content supporting events, new attractions, mobile app awareness and admission products.
  • Provide graphic support for owned Marketing channels (Sales, PR, Membership, email, social) for the Busch Gardens Williamsburg and Water Country USA brands
  • Work with a variety of agencies and internal resources to develop creative assets for use in paid media, digital channels and in park. This includes leading minor marketing film and photo shoots, including planning, logistics and day-of support.
  • Assist with creating branded reference guides and compelling content packages to support key messages and campaigns for Busch Gardens & Water Country USA throughout the year.
  • Act as a local brand steward by managing and organizing the internal asset library. Promote message and graphic continuity across all marketing and in-park departments.
  • This is an on-site position, located in Williamsburg, VA

Requirements

  • Associates or Bachelor's Degree in Marketing, Communications, or related field, or equivalent combination of education and marketing experience.
  • 2+ years advertising or graphic design experience.
  • A portfolio of work exemplifying graphic design experience is encouraged.
  • Strong experience with graphic design editing software (Adobe suite) is required.
  • Experience with photography and video-editing software (iMovie, Final Cut Pro, etc.) preferred.
  • Proven ability to create engaging original content.
  • Marketing or industry experience preferred.
  • Ability to work nights, weekends and holidays as needed.
  • Lift 20 pounds and push/pull up to 50 pounds.

Preferred

  • A portfolio of work exemplifying graphic design experience is encouraged
  • Experience with photography and video-editing software (iMovie, Final Cut Pro, etc.) preferred
  • Marketing or industry experience preferred

Benefits

  • Paid Time Off
  • Complimentary Park Tickets and Passes
  • Park Discounts on Food and Merchandise
  • Medical, Dental, and Vision Insurance
  • 401K Retirement plan
  • Voluntary Insurance
  • Life Insurance
  • Disability Benefits
  • Tuition Reimbursement
  • Dependent and Health Care Flexible Spending Accounts
SeaWorld Parks & Entertainment logo

SeaWorld Parks & Entertainment

3.1 Glassdoor

SeaWorld Parks & EntertainmentTM is a leading theme park and entertainment company providing experiences that matter and inspiring guests to protect animals and the wild wonders of our world. We are one of the world’s foremost zoological organizations and a global leader in animal husbandry, behavioral management, veterinary care and animal welfare. We also rescue and rehabilitate marine and terrestrial animals that are ill, injured, orphaned or abandoned, with the goal of returning them to the wild. The SeaWorld® and Busch Gardens® rescue teams have helped more than 40,000 animals in need over the last 50+ years.We own or license a portfolio of recognized brands including SeaWorld®, Busch Gardens®, Sesame Place® and Sea Rescue®. Over our more than 50-year history, we have built a diversified portfolio of 12 destination and regional theme parks that are grouped in key markets across the United States. Many of our parks showcase our one-of-a-kind zoological collection and all of our parks feature a diverse array of thrill and family rides, shows, educational demonstrations and/or other attractions with broad demographic appeal which deliver memorable experiences and a strong value proposition for our guests.We have also produced Parent’s Choice and Emmy Award winning shows like Sea Rescue and The Wildlife Docs that celebrate real & inspirational stories of rescue, rehabilitation and return to the wild by the animal rescue, animal care and veterinary teams at SeaWorld and Busch Gardens, in cooperation with our partners also committed to care for wildlife in need.

Founded in 1959
Orlando, Florida, USA
2.4K employees (329 in marketing)
38% recommend to a friend
39% CEO approval

Traffic Signals

Monthly Visitors
70.1K
Traffic Source Mix
Search
29.9%
Direct
66.8%
Referral
2.6%
Social
0.6%
Paid
0.1%

Headcount Trend

Current headcount: ~2.4K

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SeaWorld Parks & Entertainment logo

Brand Content Specialist

SeaWorld Parks & Entertainment · Williamsburg, VA · On-site