Brand & Content Coordinator, CPM

Oakland, CA (On-site)

$29/hr – $39/hrEntry LevelFull time

Posted 2 months ago

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Job Summary

Own the content and outreach engine for a campus health program, aligning creative production, funnel nurture, and events with admissions goals to drive inquiries, applications, and yield.

  • Content & Social: produce and schedule multi-channel assets, maintain calendars, and coordinate with freelancers to reinforce the CPM brand.
  • Prospect Lifecycle & Events: nurture top-of-funnel leads, orchestrate webinars and info sessions, and fuel ambassador programs for peer outreach.
  • Analytics & Collaboration: track KPI dashboards, flag trends for leadership, and align with university marketing and web teams.

Job Description

Own the content and outreach engine for a campus health program, aligning creative production, funnel nurture, and events with admissions goals to drive inquiries, applications, and yield.

  • Content & Social: produce and schedule multi-channel assets, maintain calendars, and coordinate with freelancers to reinforce the CPM brand.
  • Prospect Lifecycle & Events: nurture top-of-funnel leads, orchestrate webinars and info sessions, and fuel ambassador programs for peer outreach.
  • Analytics & Collaboration: track KPI dashboards, flag trends for leadership, and align with university marketing and web teams.
Samuel Merritt University logo

Samuel Merritt University

Founded in 1909, SMU offers a premier health care education devoted to immersive learning, serving the community, and transforming the field through diversity and inclusion. The university offers degrees in nursing, occupational therapy, physical therapy, physician assistant, and podiatric medicine.

Founded in 1909
Oakland, California, USA
1.1K employees