POSITION SUMMARY

The Art Director will be responsible for the execution of digital, print, event, or retail projects for the organization. This role will aid the in-house graphic artists team to deliver high impact creative, visual centers, and ad hoc projects that create visually compelling experiences for both wholesale and consumer audiences while ensuring alignment with brand strategy and marketing objectives.

CORE FUNCTIONS

• Lead and execute various creative projects for digital, social media, print, event, and/or retail, which may include brand and promotional campaigns, landing pages, email, banners, print collateral, packaging, displays, fixture and overlay work, and more.
• Lead storytelling initiatives across various RealTruck brands
• Collaborate closely with Marketing, Sales, and Product Development teams to understand project requirements and goals.
• Deliver assets that exhibit creative abilities and mastery of fundamentals for digital and traditional media.
• Review and approve design materials, ensuring they meet quality and brand guidelines.
• Work cross-functionally and within the team to participate in all stages of the design process and deliver creative solutions.
• Communicate timelines and status, ensure the appropriate concepts, themes, and messages are represented and present to key stakeholders.

QUALIFICATIONS & REQUIREMENTS

Education and Experience

• Bachelor’s degree preferred.
• 7+ years of experience designing for an agency or brand required.
• Portfolio review required.

Skills, Abilities, and Knowledge

• Adobe Creative Suite mastery.
• Capable of responding to Executive Creative Director and Stakeholder's requests fluidly.
• Collaborative relationship builder.
• Ability to work with virtual teams across multiple offices.
• Ability to be flexible and pivot based on project requirements and changes in scope.
• Self-starting creator with the ability to perform at high level in a fast-paced, collaborative, ever-changing environment.

Travel

• Occasional travel required; 10% - 15% total.

COMPETENCIES

• Adaptability – Adapts to changes in the work environment; Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.
• Storytelling – Crafts clear and compelling narratives; Translates ideas, brand strategy, and insights into cohesive visual stories; Connects concepts across channels to engage audiences; Uses structure, pacing, and emotion to communicate effectively; Ensures consistency of voice and message across executions.
• Design – Generates creative solutions; Translates concepts and information into images; Uses feedback to modify designs; Applies design principles; Demonstrates attention to detail.
• Social Media Acumen – Demonstrates strong understanding of social platforms and trends; Designs work optimized for social-first formats and behaviors; Adapts creative based on platform, audience, and performance insights; Collaborates with partners to drive engagement and relevance; Balances brand consistency with timely, culturally aware content.
• Innovative – Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas.
• Content Production Knowledge – Demonstrates strong understanding of end-to-end content production; Leads and supports large-scale photo and video shoots as well as small, agile productions; Collaborates effectively with internal teams and external partners; Manages timelines, budgets, and resources to deliver high-quality work; Anticipates production challenges and applies practical solutions across formats and channels.
• Judgement – Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision-making process; Makes timely decisions.
• Professionalism – Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
• Teamwork – Balances team and individual responsibilities; Exhibits objectivity and openness to other views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Supports everyone’s efforts to succeed.
• Verbal Communication- Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.

Physical Activities

• This position is subject to the following physical activities: talking, hearing.

Visual Acuity

• The worker is required to have close visual acuity to perform an activity such as preparing and analyzing data and figures; transcribing; viewing a computer terminal; expansive reading; visual inspection involving small defects, small parts and/or operation of machines (including inspection); using measurement devices; and/or assembly of fabrication of parts at distances close to the eyes.

Working Conditions

• This position operates in a professional hybrid office environment. This role routinely uses standard office equipment.

Perks That Go the Extra Mile :
At RealTruck, we take care of our people—because they drive our success. Enjoy great benefits like medical, dental, and vision coverage, company-paid life insurance and disability, and a 401(k) with company match (eligible the first of the month after you start). Need balance? We’ve got wellbeing days and parental leave. Want to grow? Take advantage of educational reimbursement. Plus, earn referral bonuses and score exclusive employee discounts on RealTruck products. Great benefits. Great people. Even better careers.

RealTruck is the premier manufacturer and digital destination of accessories for truck, Jeep®, Bronco® and off-road enthusiasts around the world. Globally headquartered in Ann Arbor, Michigan, RealTruck’s 6,000+ associates operate from 35+ facilities across four continents. RealTruck’s industry leading product portfolio, which includes the Husky Liners total vehicle protection brand, boasts over 1,000 patents and pending applications. The company’s omni-channel retail approach delivers a seamless consumer experience online at RealTruck.com, as well as through its 12,000+ dealer network and automotive (OEM) partnerships.