Brand Activation Manager

San Francisco, CA (Hybrid)

$70K/yr – $78K/yrMid LevelFull time

Posted 3 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and lead the part-time Adult Beverage Brand Ambassador program, driving staffing, training, and motivation to achieve one-to-one consumer engagement and activation targets while overseeing hiring, development, reporting, and performance against program metrics.

Build and manage the BA team in the assigned market
Drive client relationships and activation execution to meet goals
Ensure timely completion of reports and deliverables and track performance against metrics

Job Description

Responsibilities

staffing, training, and motivating part-time Adult Beverage Brand Ambassadors to drive execution through one-to-one consumer engagement occasions for an assigned market.
final interviewing and hiring of the BA team,
managing all aspects of their training and development,
ensuring completion of all reports/deliverables, and overall performance to the goals and metrics of the program.
Focus is on building client relationships and driving measurable activation results through outstanding activation execution.

Relentless Advantage

Relentless Advantage is a national collaboration between Advantage Solutions and L.A. Libations, combining cutting-edge retail industry expertise and a pipeline of innovative, growth-stage consumer packaged goods (CPG) brands. Our mission is to help emerging brands scale faster by offering comprehensive, bespoke retail solutions across the United States, ensuring products seamlessly reach shelves and consumers. Specialties: National Retail Distribution, Emerging Brand Development, Retail Support Services, Product Innovation, CPG Scaling Brands Served: Poppi, PLEZi Nutrition, Nixie Sparkling Water, Abbot's, and moreServices: - Nationwide Retail Distribution - Shelf Placement & Optimization - Merchandising Support - Retail Strategy & Analytics - Sampling & Demonstration - Supply Chain Solutions

Founded in 2025

St Louis, Missouri, USA

2 employees (1 in marketing)

youradv.com