Brand Activation Manager

Sudbury, MA (Hybrid)

$75K/yr – $85K/yrMid Level1+ years expFull time

Posted 3 weeks ago

Job Summary

Own and drive Mario’s local market activation and community partnership program, building referral networks, managing sponsorships, and shaping local brand storytelling across assigned markets.

  • Lead local activation planning and execution to boost brand awareness and engagement
  • Develop and sustain referral networks with Realtors, insurers, property managers, builders, HOAs, and local chambers
  • Identify and coordinate sponsorships, events, and content capture to support multi-channel brand storytelling

Job Description

Responsibilities

  • Local market activation & community presence
  • Develop and execute local activation plans for each assigned market to increase brand awareness and engagement
  • Identify high-impact sponsorship, event, and community partnership opportunities
  • Coordinate presence at trade shows, home shows, neighborhood events, and community gatherings
  • Ensure the Mario’s brand maintains visible and relevant community presence year-round
  • Evaluate activation opportunities based on expected reach, lead generation, and brand impact (ROI expectations)
  • Partnership development
  • Build referral and relationship networks that create long-term lead opportunities, including:
  • Realtors
  • Insurance agents / adjusters

Requirements

  • 1 - 3 years of experience in field marketing, community engagement, business development, partnership management, or related “customer engagement focused” experience
  • Bachelor degree in marketing, communication, business, or related field preferred
  • Strong relationship-building and networking skills
  • Highly organized and self-directed
  • Comfortable working independently in market
  • Strong written and verbal communication skills
  • Ability to travel locally and attend events outside traditional business hours
  • Experience capturing basic photo/video content for social media

Preferred

  • Bachelor degree in marketing, communication, business, or related field preferred

Benefits

  • full benefits package.
Marios Roofing, Siding & Windows logo

Marios Roofing, Siding & Windows

Since 2005, Mario’s Roofing has been providing high quality roofing services throughout southern Massachusetts. Over time we have expanded our services and now offer solutions to all your home improvement needs, inside and out. From a single window installation to a complete roofing replacement we have the tools and expertise to get each job completed correctly.

Founded in 2005
Stoughton, Massachusetts, USA
12 employees (2 in marketing)

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

Brand Activation median pay in the United States

$87K/yr

Most pay falls between $69K and $121K. Based on 606 salaries.

See all Marios Roofing, Siding & Windows salaries

Marketing Team

Marketing Team Size
1 (8% of company)
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
3.6K
Monthly Google Ads Budget
$39.9K

Headcount Trend

Current headcount: ~12
Marios Roofing, Siding & Windows logo

Brand Activation Manager

Marios Roofing, Siding & Windows · Sudbury, MA · Hybrid