Responsibilities

• This is a client-facing, front-line management role for a cross channel, highly intelligent, charismatic and creative thinking leader who is passionate about digital marketing and specifically programmatic and paid social.
• The successful candidate will demonstrate account and channel leadership, strive for repeatable success and have a desire to question everything in pursuit of operational and client service excellence. They will be expected to provide bold and confident recommendations and sound leadership, backed by innovative flair and analytical experience.
• As an Account Manager, the ideal candidate will have a responsibility to manage and mentor associates, autonomously lead client relationships, provide social and search expertise, and contribute to department and channel best practices.
• The ideal candidate will work in Programmatic & Paid Social primarily, planning, creating, managing, and optimizing paid advertising campaigns across various social platforms
• Plan, create, manage, optimize, and forecast Meta, TikTok, and other social platforms as well as Google/Bing Ads accounts, including Search, Shopping (Performance Max), YouTube, Discovery (Demand Gen), and Display campaigns
• Delivering day-to-day implementation of Programmatic Display and Video campaigns across key clients within the channel team
• Utilizing tools such as Croud Control, DV360 (as well as potentially other DSPs), Google Analytics, DoubleClick Campaign Manager and others
• Execute and oversee paid campaign processes from start to finish, including researching, planning, trafficking, troubleshooting, optimizing and reporting
• Establish strategies to deliver results against client goals and KPIs
• Build and maintain strong relationships with clients, vendors, and internal stakeholders
• Support business development by contributing to pitches and cross-selling Croud products to existing clients
• Create and deliver flawless client-facing reports, based on accurate data and insightful analysis
• Develop and deliver account development plans or roadmaps based on client campaign briefs or on client KPIs
• Collaborate with the Associate Director of Biddable Media and cross-channel teams to develop insightful, successful media strategies for clients
• Manage and develop team members including task delegation, training coordination, ad hoc constructive feedback, and Croud’s career development framework process.

Requirements

• At least 2 years experience in digital marketing, demonstrating deep experience and knowledge in digital account management with a track record of exceeding performance goals against sales-related KPIs (purchases, subscribers, etc.)
• Good knowledge of Meta and TikTok
• Good knowledge of navigating and using Google Analytics
• Demonstrable experience in Programmatic Marketing
• Clear passion for digital marketing and programmatic display
• Proven problem solver who can manage clients, and projects to deadlines
• Excellent communication skills, both written and verbal
• Strong numeracy and analytical skills, impeccable attention to detail
• Bachelor’s degree in marketing, business admin, or related major a plus
• Experience with paid search media, programmatic or other channels is beneficial
• Enjoy and understand working with data especially via Microsoft Excel
• Polished presenter and storyteller possessing the ability to quickly build confidence
• A team player who is invested in team development, well-being, and growth as well as client success

Preferred

• Experience with paid search media, programmatic or other channels is beneficial
• Bachelor’s degree in marketing, business admin, or related major a plus
• Polished presenter and storyteller possessing the ability to quickly build confidence
• A team player who is invested in team development, well-being, and growth as well as client success

Benefits

• 20 days vacation a year with 12 public holidays observed
• Early finish throughout the summer months
• Enhanced paid parental leave
• Healthy in-office meals and snacks
• 401(k) Savings Plan
• Sales commission with pitch opportunities
• Annual performance bonus
• Pre-tax commuter benefits
• Full paid medical Insurance for employee (including dental and vision)
• Dependent contribution to medical, dental and vision coverage