B2B Technology Content Writer

USA (Remote)

$35/hr – $40/hrMid Level2+ years expContract

Posted 3 weeks ago

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Job Summary

Own content strategy and execution for MSP tech buyers, translating complex IT concepts into business value and building credibility with executive audiences.

  • Content ownership: publish blogs, site pages, and thought leadership that position the firm as a strategic tech partner.
  • Audience alignment: translate cybersecurity, cloud, and MSP services into messaging that resonates with CEOs and IT leaders.

Job Description

Responsibilities

  • Research and write high-quality, SEO-optimized blog articles focused on Managed IT Services, cybersecurity, cloud infrastructure, Microsoft 365, compliance, communications, and digital transformation.
  • Develop website copy, solution pages, landing pages, and service-focused content that clearly communicates business value.
  • Create thought leadership articles that position the client as a strategic technology partner for growing organizations.
  • Interview technical subject matter experts and translate complex concepts into accessible, business-friendly messaging.
  • Write customer success stories, case studies, and other proof-driven marketing assets.
  • Develop sales enablement materials, email campaigns, and other demand generation content that supports marketing and sales initiatives.
  • Conduct thorough research to ensure technical accuracy while keeping content approachable for executive audiences.
  • Collaborate with marketing and internal stakeholders to develop content strategies aligned with campaign objectives and buyer journey stages.
  • Maintain consistency in tone, messaging, and brand voice across all deliverables.

Requirements

  • 2-5 years of professional experience writing content for B2B technology companies, Managed Service Providers (MSPs), IT consulting firms, or related organizations.
  • Exceptional writing, editing, and storytelling abilities with meticulous attention to detail.
  • Strong understanding of Managed IT Services, cybersecurity, cloud infrastructure, Microsoft 365, compliance, and modern business technology solutions.
  • Demonstrated ability to simplify technical concepts for CEOs, CFOs, COOs, IT leaders, and other executive audiences.
  • Experience creating SEO-driven content, including blogs, landing pages, solution pages, and thought leadership articles.
  • Ability to interview subject matter experts and develop engaging customer success stories and case studies.
  • Experience collaborating with cross-functional marketing, sales, engineering, and technical teams.

Nice to Have

  • Bachelor's degree in Marketing, Communications, Journalism, English, Technical Writing, or a related field.
  • Experience writing white papers, guides, or other long-form B2B marketing assets.
  • Experience working with content management systems, SEO tools, and collaborative project management platforms.
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Compose.ly

4.2 Glassdoor

Compose.ly is a content-first SEO agency on a mission to create high-quality content that increases traffic and drives business results. Since our founding in 2016, we have powered content production and SEO strategies for hundreds of companies, including MyFitnessPal, GetYourGuide, WebMD, and TheRealReal.We attract and hire only the top 1% of writer applicants to our community and connect them to the right clients, thanks to our one-of-a-kind recruitment process. Once accepted, our writers receive ongoing training to ensure the content they create is unique, on-brand, and SEO-friendly.Our team has developed a proven process that quickly identifies areas for content improvement and builds personalized writer teams to reach our clients' KPIs. Whether it's increasing traffic, rankings, or leads, our expertise makes us the perfect partner for creating quality content that drives direct business growth.

Founded in 2016
Seattle, Washington, USA
177 employees (146 in marketing)
77% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
77.3K
Monthly Google Ads Budget
$251.6K
Traffic Source Mix
Search
34.9%
Direct
56.1%
Referral
6.5%
Social
1.4%
Paid
0.8%

Headcount Trend

Current headcount: ~178

Marketing Team

Marketing Team Size
132 (75% of company)
Median Career Experience
7 years
Median Tenure
1.7 years
Marketing Roles Posted (Last 30 Days)
8