B2B Partner Marketing Strategist at The Channel Company | USA | $95K/yr – $105K/yr

B2B Partner Marketing Strategist

USA (Remote)

$95K/yr – $105K/yrMid Level4+ years expInternship

Posted 6 months ago

Job Summary

Drive integrated B2B marketing programs for technology clients, turning objectives into campaigns and executive-ready proposals.

Own end-to-end marketing programs from demand generation to partner-led initiatives.
Must-have: 4+ years in B2B tech marketing with strong PowerPoint/storytelling.
Standout: Ability to translate client goals into executive-ready decks and client-facing presentations.

Job Description

Responsibilities

Design integrated B2B marketing programs aligned to client goals, including demand generation, pipeline acceleration, brand awareness, and partner-led initiatives
Translate client business objectives into actionable campaign strategies
Develop clear, executive-ready proposal decks that communicate strategy, value, and measurable outcomes
Present marketing concepts confidently to clients and internal stakeholders
Partner closely with sales to support new opportunities and renewals
Collaborate with project managers and creative teams to scope and shape programs accurately
Manage multiple proposals and initiatives simultaneously in a high-throughput environment
Apply a strong understanding of B2B marketing funnels, buyer journeys, and digital channels

Requirements

4+ years of experience in B2B marketing, ideally within technology, cloud, or channel environments
Experience building integrated campaigns or demand generation strategies
Strong PowerPoint and storytelling skills with the ability to craft polished, persuasive presentations
Comfort engaging with clients and cross-functional stakeholders
Ability to manage multiple priorities with clarity and attention to detail

Preferred

Experience in an agency or fast-paced marketing environment is a plus
Exposure to cloud or hyperscaler marketing initiatives, including AWS-related campaigns
Familiarity with partner marketing ecosystems, MDF-funded programs, or channel-based demand generation
Experience supporting strategic accounts or always-on marketing portfolios

Benefits

All full-time employees of The Channel Company enjoy benefit offerings such as medical, dental, vision, tele-health, disability, life insurance, health savings accounts, paid parental leave, company matched 401k, unlimited PTO, sick time, and 15 company paid holidays.
At The Channel Company we truly value work/life balance, are 100% remote, and employees enjoy flexible working hours.
Beyond that, we are an innovative, collaborative, and inclusive group of employees who come together to overcome challenges and achieve best-in-class results.

The Channel Company

The Channel Company is enabling technology partnerships across the channel eco-system. With more than 3 decades of experience as the premier provider in the channel, The Channel Company helps the IT Channel with communication, recruitment, enablement, engagement, demand generation, and intelligence.

Founded in 2008

Needham, Massachusetts, USA

562 employees (220 in marketing)

www.thechannelco.com