B2B Paid Media Specialist - 100% Remote

USA (Remote)

$85K/yr – $95K/yrMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Lead digital and media strategy to reach the right accounts earlier in the buying journey.

  • Own and optimize investments across paid, organic, and ABM
  • Translate performance data into actionable guidance for leadership
  • Must-have: 5–10 years in B2B marketing with deep LinkedIn and programmatic ad experience

Job Description

Responsibilities

  • Building digital and media strategies that put our clients in front of the right accounts earlier in the buying process
  • Recommending how to invest across paid, organic, and ABM efforts
  • Making sense of performance data and turning it into a clear direction
  • Sitting in the room with leadership and advising them on what to do—and why it matters

Requirements

  • Bachelor’s degree in marketing or related field
  • 5-10 years in B2B marketing
  • 3+ years in digital campaigns and media buying
  • Deep experience with LinkedIn advertising
  • Deep experience with programmatic advertising
  • Experience working remotely
  • Authorized to work in the U.S.

Preferred

  • AEC experience is helpful, but not required
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Smartegies

Smartegies | Strategy First. Always.Smartegies is a strategic marketing consultancy purpose-built for the built environment. We advise architecture, engineering, construction, and commercial real estate firms on how to grow smarter—through marketing strategies that create demand, accelerate growth, and drive real business results.With deep industry knowledge and a proven framework, The Scalable 6TM, we help clients align their brand, communications, digital presence, sales enablement, and talent strategies around their Ideal Customer Profile. Whether serving as a Fractional CMO or your outsourced marketing team, we specialize in bringing clarity to the chaos and connecting marketing investments to pipeline impact.Over the past 16 years, we’ve guided more than 300 professional service brands across the U.S. and Canada—ranging from enterprise firms to emerging specialists—through market shifts, M&A transitions, and growth inflection points. Our in-house team includes strategists, designers, and content creators who execute high-impact campaigns that move the needle.We believe marketing should do more than look good. It should work.

Founded in 2008
Atlanta, Georgia, USA
19 employees (6 in marketing)

Traffic Signals

Monthly Visitors
909
Traffic Source Mix
Search
34.7%
Direct
41.1%
Referral
12.8%
Social
9.1%
Paid
1.3%

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
6 (32% of company)