Responsibilities

• Create, film, edit, and publish engaging social media content across approximately 30 automotive dealership locations
• Develop content for Instagram, TikTok, Facebook, YouTube, LinkedIn, and other relevant platforms
• Produce short-form videos, Reels, TikToks, Stories, photos, graphics, and promotional content
• Travel to dealership locations to capture vehicle inventory, new vehicle launches, sales events, promotions, employee features, customer experiences, and community events
• Develop and maintain monthly content calendars for individual dealership locations
• Create localized content while maintaining consistent brand messaging and quality
• Collaborate with dealership management, sales teams, and marketing teams to identify new content opportunities
• Turn dealership activities, vehicles, employees, and customer experiences into compelling stories
• Monitor social media trends and identify opportunities to create timely and relevant content
• Track performance, including reach, engagement, follower growth, video views, and lead activity

Requirements

• Professional experience creating social media, digital, or video content
• Strong video production, filming, editing, photography, and creative skills
• Strong understanding of Instagram, TikTok, Facebook, YouTube, and other major social platforms
• Ability to create engaging short-form video content designed for social media
• A creative eye and strong sense of visual storytelling
• Ability to recognize trends and translate them into relevant content
• Strong communication, organization, and time-management skills
• Ability to work independently while collaborating with a larger marketing and dealership team
• Comfortable traveling regularly to multiple dealership locations
• Ability to manage multiple projects and deadlines simultaneously

Preferred

• Automotive, dealership, or multi-location marketing experience is a plus

Benefits

• Pay up to $120,000 per year , depending on experience and qualifications
• Medical, dental, and vision insurance
• 401(k) retirement plan
• Paid time off and paid holidays
• Professional development and career growth opportunities
• Opportunity to create content for a growing automotive group with approximately 30 dealership locations
• Work with major automotive brands, exciting vehicles, new vehicle launches, events, and promotional campaigns