Athletic Creative Content & News Media Director

Hays, KS (On-site)

Salary Not AvailableSenior LevelFull time

Posted 4 months ago

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Job Summary

Lead Fort Hays State athletics creative media and design operations, guiding staff and delivering brand-aligned campaigns.

  • Own the creative team, workflows, and high‑volume content scheduling.
  • Must-have: Mastery of Adobe Creative Suite (Photoshop, Premiere, InDesign) with design leadership experience.
  • Standout: College athletics branding and cross‑functional collaboration with marketing and communications.

Job Description

Responsibilities

  • Manage, mentor, schedule, and develop staff, graduate assistants, and student workers, establishing clear roles, workflows, and success measures.
  • Lead, coordinate, and assist with shooting photography, shooting and editing video, and creating graphics.
  • Work with Sports Information Director & Associate Athletic Director on weekly analytics reports and sets future goals and benchmarks.
  • Coordinate daily and long-range project priorities and workflows to balance volume, deadlines, and creative quality.
  • Upholds Fort Hays State Athletics branding guidelines & identity standards.
  • Oversee creative collaboration with on-campus partners, student workers, contractors, and external partners as needed.
  • Create and enforce design processes and request systems that ensure efficiency and clarity across various initiatives related to, but not limited to, fan engagement, special events, social media, branding, etc.
  • Serve as a liaison for Athletics content creators, working closely with internal and external departments to execute campaigns, generate revenue and communicate brand.
  • Assist fan experience, communication, Tiger Club, and ticketing staff with the execution of creative media needs in support of ticket sales, attendance, and fundraising.
  • Provide leadership in coordination with senior leadership in determining creative direction, plans, estimates & timetables for projects.

Requirements

  • Bachelor’s degree in Graphic Design, Digital Media, Communications, or related field.
  • Progressive experience in design, capturing and editing content (photography & video), branding, or creative leadership (college athletics experience preferred).
  • Mastery of the Adobe Creative Suite (Photoshop, Premier, Lightroom, Illustrator, InDesign; After Effects preferred).
  • Demonstrated ability to lead and deliver high-quality, high-volume creative content.
  • Strong project management skills with the ability to prioritize and manage multiple concurrent projects.
  • Ability to collaborate cross-functionally with communicators, videographers, photographers, administrators, coaches, University Marketing, and external partners.
  • Strong storytelling capabilities with an understanding of Athletics brand voice and visual identity.
  • Ability to work evenings, weekends, and irregular hours as required.

Benefits

  • Benefits : To review our competitive benefit package, please visit FHSU Benefits .
Fort Hays State University logo

Fort Hays State University

4.0 Glassdoor

Fort Hays State University is a thriving liberal and applied arts, a state-assisted institution in western Kansas with an enrollment of approximately 14,210 students. It has four colleges — Arts and Sciences, Education and Technology, Business and Entrepreneurship, and Health and Life Sciences — and a Graduate School. It also has a Virtual College that delivers courses electronically throughout Kansas and beyond. FHSU offers bachelor's and master's degrees in many fields and provides a wide variety of cultural and intellectual resources, not only for its faculty, staff, and students but for the western Kansas region and beyond. Fort Hays State occupies the southwest corner of Hays, Kan., a city of about 20,000 people located halfway between Kansas City and Denver on Interstate 70. The city and its people make their livings from across a wide spectrum of industries-agriculture, education, light manufacturing, medical care, oil, retail, and technology.The university is fully accredited by several national agencies. We invite that type of inspection to prove that we are providing our students with the kind of education that we promise them. FHSU is one of six state-assisted institutions of higher education and is governed by a Board of Regents appointed by the governor of the state of Kansas.

Founded in 1902
Hays, Kansas, USA
2K employees (125 in marketing)
85% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
758K
Monthly Google Ads Budget
$1.5K
Traffic Source Mix
Search
30.5%
Direct
57.7%
Referral
10.7%
Social
0.5%
Paid
0.5%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size
80 (4% of company)

Funding

Total Funding
$10K
Last Raise
$10K
Grant, 1 years ago

Funding History

  • Jan 2025
    Grant • $10K

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