Drive market research and product marketing to turn customer value into viable, ready-to-launch initiatives.

• Lead and contribute to market research sprints that define what is commercially viable before product specifications are handed to the product team — starting with the end in mind: what is the customer buying, and what outcome are they paying for?
• Identify and document market expectations for new initiatives and use cases — translating external signals into a clear picture of what a market-viable product must deliver.
• Produce a standard set of concise, dense research artifacts (not verbose AI dumps) that define customer outcomes, commercial viability, and prioritization rationale for each initiative.
• Serve as the voice of the market in product development discussions — ensuring product decisions are grounded in customer and buyer expectations, not just internal assumptions.
• Partner with Product Management and Sales to validate that proposed solutions align with what customers are actually willing to buy.
• Use AI tools to accelerate the research and synthesis cycle — compressing weeks of discovery into days — while bringing findings back to the team through structured presentations and collaborative review sessions.
• Support the end-to-end launch process for new features and releases, contributing to readiness activities across Sales, CS, and Product teams.
• Assist in coordinating launch timelines, ensuring messaging, enablement, and marketing assets are aligned and delivered on schedule.
• Operate effectively in an agile marketing environment, supporting 1-week sprint cycles and rapid iteration.
• Equip Sales and Client Success teams with tools, assets, and messaging that communicate product value at every stage of the customer journey.

• Attend and support customer events, webinars, industry conferences, and company-run events.
• Approach AI as a core thinking partner — using it to accelerate research, sharpen drafts, and synthesize complex information faster.
• Actively experiment with AI tools (Claude, Gemini, Notebook LM, etc.) to increase output speed — while ensuring all AI-generated content is inspected, condensed, and validated before sharing.

• Support the end-to-end launch process for new features and releases, contributing to readiness activities across Sales, CS, and Product teams.
• Attend and support customer events, webinars, industry conferences, and company-run events.

• Assist in coordinating launch timelines, ensuring messaging, enablement, and marketing assets are aligned and delivered on schedule.
• Operate effectively in an agile marketing environment, supporting 1-week sprint cycles and rapid iteration.

• Equip Sales and Client Success teams with tools, assets, and messaging that communicate product value at every stage of the customer journey.
• Attend and support customer events, webinars, industry conferences, and company-run events.