Associate Marketing Specialist

Providence, RI (Unknown)

$59K/yr – $65K/yrEntry Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel marketing execution and stakeholder updates for a legacy Northeast brand while tracking budget and campaign impact.

  • Own campaigns across digital, direct, and external media
  • Must-have: 1-3 years Marketing experience required
  • Standout: Budget tracking and cost-conscious project management

Job Description

Responsibilities

  • In partnership with the team, executes and manages marketing campaigns to drive profitable customer engagement through a variety of marketing channels in support of strategy and success metrics. Includes campaign tactics for digital, direct marketing and external media
  • Communicates key updates, edits, logistics and other relevant information to internal and external stakeholders.
  • Assists with managing and trafficking all marketing jobs, ensuring timely and cost-conscious project completion
  • Tracks budget and campaign expenses
  • Reports on campaign effectiveness. Escalates issues when they arise
  • Seeks and provides information to help business lines understand customers, competitive sets, and trends. Other dutiesmaybeassigned

Requirements

  • High School Diploma required
  • Bachelor's Degree in Marketing or a related field preferred
  • 3-4 years of additional related experience preferred
  • 1-3 years Marketing experience required

Preferred

  • Bachelor's Degree in Marketing or a related field preferred
  • 3-4 years of additional related experience preferred
AAA Northeast logo

AAA Northeast

With a legacy deeply etched in over a century of dedicated service, AAA Northeast delivers legendary services and trusted advice, allowing members and their families to enjoy the peace of mind that membership provides. In addition to world-class roadside assistance, members have access to a range of specialized products, including auto, home and life insurance; a full-service travel agency; competitive rates on auto loans, mortgages and student loans; exclusive discounts on everyday purchases and driver training programs that create lifelong safe drivers. As a fierce advocate for traffic safety since our inception, we put our members' well-being at the center of everything we do. We take pride in ensuring that wherever the road leads, members can confidently live life the way they want, knowing we'll be there when they need us. AAA Northeast serves over 6 million members in Connecticut, Massachusetts, New Hampshire, New Jersey, New York and Rhode Island. Discover more at AAA.com.NMLS 179871 MORTGAGE BROKER ONLY, NOT A MORTGAGE LENDER OR CORRESPONDENT LENDER. "We arrange but do not make loans."

Providence, Rhode Island, USA
2K employees (113 in marketing)

Traffic Signals

Monthly Visitors
16.3M
Monthly Google Ads Budget
$17.2M
Traffic Source Mix
Search
39.2%
Direct
53.3%
Referral
5.7%
Social
0.4%
Paid
1.2%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size
95 (5% of company)

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