Associate Marketing and Campaigns Manager at Lindt & Sprüngli (Canada), Inc | New Hampshire, USA | $74K/yr – $118K/yr

Lindt & Sprüngli (Canada), Inc

Associate Marketing and Campaigns Manager

New Hampshire, USA (On-site)

$74K/yr – $118K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the in-store activation engine for Lindt’s physical retail, coordinating seasonal campaigns, asset deployment, and cross‑functional brand alignment to maximize profitability and impact across brick‑and‑mortar channels.

Campaign and asset deployment: plan, execute, and measure in-store campaigns with clear learning loops for future improvements.
Budget, pricing, and shelf execution: own the physical acquisition budget, price list coordination, and planogram optimization to protect GP/COOP.
Cross‑functional activation: partner with Global Retail, Brand Marketing, and district/field teams to ensure consistent messaging, timely executions, and holistic in-store experiences.

Job Description

Responsibilities

Campaign Development: Deliver the seasonal campaign activation & execution on time and on budget, and developing & presenting final results, learnings, measurement and impact for the future.
Develop and implement marketing plans, strategies and processes for brick and mortar stores to ensure that marketing programs are profitable and competitive, generate NTS and optimize promotions with respect to the bottom line (GP & COOP) in physical retail.
Engage Brand team members to ensure consumer relevance, timeliness and effective execution for in store.
Develop and lead deployment of marketing campaigns and assets for physical stores.
Seek regular and timely feedback from the District Manager & Field team to fully understand needs, performance, and opportunities for improvement.
Own the marketing budget for physical acquisition.
Ensure all design materials are consistent with corporate branding guidelines and be the gatekeeper to ensure brand equity is met in Retail Stores.
Creates and distributes D2C Activation Guides that outline the objectives, key messages, target customers, product features and benefits, and selling tips for each in-store activation
Champion the activation of Lindt promotions on mall and shopping centre websites to ensure promotions/events are promoted and customers are always aware of current Lindt promotions
Liaise with Global Retail to ensure optimal in store activations

Requirements

3-5 years experience in Retail Marketing & Campaign Management
Adobe Creative Suite or other editing software
Highly organized with strong attention to detail “from start to finish”
Experience creating and managing media briefs and creative briefs
General knowledge of marketing tracking and analytics, and website content management platforms
Ability to execute multiple projects simultaneously with a high degree of cross-functional communication
Excellent written communication skills and presentation skills
Bachelor Degree required
Travel 30%

Preferred

General Knowledge: Publishing platforms, affiliate marketing
Techinical: Adobe, Canva

Lindt & Sprüngli (Canada), Inc

Lindt & Sprüngli is recognized as a leader in the market for premium quality chocolate, offering a large selection of products in more than 120 countries around the world. During more than 170 years of Lindt & Sprüngli's existence, it has become known as one of the most innovative and creative companies making premium chocolate, with 12 production sites in Europe and the USA, and distribution and sales companies on four continents.At Lindt Canada, we adopt a “what’s possible” business approach and focus our efforts in providing premium chocolate to consumers in Canada. Passion for our premium chocolate brand is the core value of our employees and consumers.

Founded in 1995

Toronto, Ontario, CAN

428 employees (41 in marketing)

careers.lindtcanada.ca