Responsibilities

• Build category messaging strategies with merchants and other key stakeholders, based on a strong understanding of customer value, economics and competitive actions. Ensures consistent delivery across all customer facing touch points instore and online.
• Partner with Category team to analyze/interpret data to draw clear, actionable conclusions that influence program development and create growth supported by fact-based business cases in partnership with Merchandising.
• Partner with external vendors to develop tab and signage strategies and provide them with clear and concise direction that keeps schedules on track.
• Execute marketing of promotional plans with pricing partners and merchants, based on strong understanding of customer value, economics and competitive actions and execute across channels.
• Ensure clear, concise and consistent messaging across all customer touch points.
• Analyze, monitor, and report on the impact of strategies against goals and objectives both quarterly in partnership with category manager.

Requirements

• Bachelor’s degree in Business Administration, Merchandising, Marketing, or relevant field or equivalent years of experience in lieu of education requirement, if applicable
• 5 years of general Marketing experience
• 3 Years Experience analyzing complex issues to assist leadership develop of insights that drive strategy
• Merchandising, Marketing, Category Management, Omni-Channel Retailing or related field(s); Or 1+ year direct experience managing Lowe’s promotions
• 1 Year Experience influencing cross-functionally without formal authority
• 1 Year Experience managing projects
• Experience in a large retail environment, consumer package goods company, or advertising agency that serves Fortune 250 companies