Responsibilities

• Supports core and in-market performance management, tracking KPIs, competitive activity, and campaign performance to inform data-driven decisions
• Maintains performance views to set expectations of forecast vs. actual and develop recommended action plans based on results
• Prepares and delivers weekly calendar and marketing performance updates
• Leads analysis for quarterly situation assessments and post-mortems
• Supports in-market calendar optimization in collaboration with leadership
• Develops ad hoc insight briefs
• Manages franchisee meeting agenda, deliverables, and follow-ups
• Acts as central connector across cross-functional teams to drive alignment and follow-through on recommended actions
• Support Stage Gate process to deliver the national calendar – bringing rigor and consistency to measurement and decision-making frameworks

Requirements

• Education: Bachelor’s degree in business, marketing, economics, engineering, or related field
• Professional Experience: 3–5 years in strategy, analytics, brand marketing, consulting, or test-and-learn environments
• Strong analytical mindset and experience working with large, complex datasets and translating insights into action
• Ability to balance customer experience, operational feasibility, and financial impact in decision-making
• Structured problem solver with high attention to detail and follow-through
• Effective project manager, with strong organizational skills with ability to manage multiple workstreams, calendars, deadlines, stakeholders and timelines simultaneously
• Comfortable navigating ambiguity and driving progress in test-and-learn environments
• Results-oriented with a bias for action, strong follow-through, and the ability to connect day-to-day work to measurable brand, guest, and business impact.
• Excellent written and verbal communication skills, with comfort preparing polished meeting materials and executive-ready summaries.
• Comfort working in a fast-paced, cross-functional environment with internal teams, external partners, and leadership stakeholders.