Responsibilities

• Support day-to-day content and programming on the NFL’s owned social media platforms (Instagram, Twitter/X, TikTok, Reddit, Snapchat, Threads, Facebook, etc)
• Work alongside social programming staff to lead ideation and execution of editorial and marketing calendars
• Utilize analytics and insights to understand what’s working, what’s not working, and be prepared to adjust strategies at any time
• Celebrate football at all levels and support the NFL’s fan-facing marketing initiatives
• Constantly staying ahead of the latest trends throughout the social space
• Identify opportunities to monetize and drive revenue through our social platforms in partnership with our sales and sponsorship teams
• Concept big ideas to execute throughout the NFL calendar
• Collaborate closely with other internal stakeholders to ideate and execute around tentpole events (ex. Thanksgiving, Super Bowl, etc)

Requirements

• Prior experience managing social channels for a major brand
• Ability to work well under tight deadlines and thrive in the "always-on", 24/7 NFL news cycle
• Strong eye for social-friendly content, with ability to understand what will perform well
• Experience using photo and video editing software (ex. Adobe Creative Suite)
• Comprehensive knowledge of the NFL, all 32 teams, and players across the league
• Expert-level understanding of current and emerging social platforms
• Experience working with social analytics
• Strong communication and organization skills
• Comfortable multi-tasking independently
• Ability to work nights, weekends, early mornings, and holidays

Preferred

• Bachelor's degree preferred
• 3-5 years’ experience in a social media role
• Previous experience leading a content team
• Previous NFL work experience is preferred
• Basic video + photo editing experience
• Building presentations and materials for internal distribution