Associate Director, Strategic Marketing - BioPharma & CRO Solutions

Responsibilities

• Market Strategy & Intelligence: Develop a deep understanding of the BioPharma and CRO customer segments, quantifying segment size, growth drivers, and technology trends
• Market Strategy & Intelligence: Architect and execute a market research strategy — voice-of-customer interviews, surveys, advisory boards — to generate actionable insights that directly guide portfolio investment
• Team Leadership: Lead, coach, and develop a team of two — a Product Manager and a Product Marketing Manager — setting clear goals and priorities, and fostering close collaboration with the Custom Solutions Lead to keep portfolio strategy and custom services execution tightly aligned
• Portfolio Strategy & Expansion: Manage, expand, and maintain the roadmap for CST's antibody-based product portfolio supporting BioPharma discovery and clinical applications — spanning modality, workflow, platform, and disease area — building the business case for new portfolio additions
• Portfolio Strategy & Expansion: Own the end-to-end strategy, roadmap, and commercialization of CST's custom and customized services — conjugation, mass spec services, format/buffer customization, and custom antibody discovery and engineering — in partnership with the Custom Solutions Lead
• Portfolio Strategy & Expansion: Build and present data-driven business cases for expanding into new custom capabilities
• Portfolio Strategy & Expansion: Define pricing, contracting, and tiered service models appropriate for BioPharma and CRO buyers
• Portfolio Strategy & Expansion: Partner cross-functionally to ensure product supply and custom service capacity, SLAs, and delivery standards meet BioPharma and CRO expectations
• Value Proposition Development: Own positioning and messaging of CST's reagent portfolio for BioPharma and CRO buyers, translating product value into propositions that resonate with these audiences' workflows and priorities
• Value Proposition Development: Develop segment-specific value propositions that account for the regulatory context, quality expectations, and procurement models distinct to BioPharma and CRO customers

Requirements

• Advanced degree (Master's or PhD) in life sciences (e.g. molecular biology, biochemistry) or a related field; MBA a plus
• 10+ years of experience in the life sciences industry, with hands-on experience using antibody-based products and services in an industry setting (BioPharma, CRO, or related)
• 5+ years of experience managing a portfolio is required, including proven experience managing a service portfolio (e.g. custom or contract services); experience with antibody-based reagents or related life science tools is a plus
• Experienced in managing or leading a team, ideally including product management or product marketing roles
• Direct BioPharma / CRO experience (working at, selling to, or partnering closely with BioPharma/CRO organizations)
• Experience with portfolio performance management, including revenue, margin, and lifecycle tracking
• Experience working with global sales channels and distributors
• Ability to build strong cross-functional relationships
• Strong problem-solving skills and a willingness to think outside the box
• Comfortable working in a dynamic, fast-paced environment

Preferred

• MBA a plus

Benefits

• Medical (BCBS) and Dental (Delta Dental) plans paid at 90%
• Vision Insurance
• Life Insurance, Short and Long Term Disability
• Flexible Spending accounts
• 401(k) Plan with 6% match
• Tuition Reimbursement
• Generous PTO package
• Parental Leave
• Pet Insurance
• Employee Assistance Program