Associate Director, Regional Marketing (West Region)

Phoenix, AZ (Remote)

Salary Not AvailableSenior Level5+ years exp

Posted 2 months ago

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Job Summary

Own regional market development for ADC Therapeutics in hematology/oncology, coordinating with AOR, brand and field teams to activate regional plans, engage key thought leaders, and execute regional physician programs.

  • Regional plan execution: asset deployment, geo-targeted media, and congress planning with AOR and home office.
  • Thought leader and KOL development: identify, engage, and collaborate with local and regional leaders across lymphoma communities.
  • Executive engagement and advisory programs: lead regional advisory boards, speaker bureaus for ZYNLONTA, and regional conference activities.

Job Description

Responsibilities

  • Lead and execute regional marketing plans
  • Work with the Agency of Record (AOR) and home office to develop and to execute regional marketing plans including asset deployment, media execution (geo-targeting), and congress planning.
  • Identify, monitor, and report key performance metrics for the region
  • Align with cross functional matrix team on local account planning (Associate Director, Strategic Accounts, Hematology Therapeutic Specialists)
  • Identify local and regional HCPs to participate in key commercial projects including webcasts, videos, promotional materials, and training opportunities
  • Identify and develop regional and local thought leaders
  • Identifies, develops, and engages with local and regional KOLs across, Hematology/Oncology and especially within the lymphoma expert community in the region.
  • Works with Agency of Record and brand team to map regional TL influence and support regional account plan development and execution
  • Develop and execute regional advisory boards and third-party program plans
  • Identify and develop local and regional HCPs to participate in the ADC Therapeutics Speaker Bureau for ZYNLONTA and disease state programs

Requirements

  • Bachelor’s Degree required. Health care certification/qualification (e.g. RN, RPh, other) is preferred
  • 5 or more years' work experience required in the pharmaceutical or biotech industry, specifically in hematology and oncology and experience in academic settings important
  • Product launch experience in hematology or oncology
  • At least 2 years' previous direct experience with hematology thought leaders (physician and nurse) with demonstrated access to academic and key institutions
  • 2 years of experience in marketing/agency or another related in-house commercial role
  • 2+ years previous field sales or market access leadership experience in the pharmaceutical or biotech industry is preferred
  • Proven and thorough knowledge of commercial issues associated with highly competitive hematology / oncology therapeutic areas is preferred
  • Exceptional presentation, interpersonal, cross-functional collaboration, and strategic thinking skills
  • Comfort understanding and explaining complex clinical data and disease state information with internal stakeholders and external customers
  • Proven track record for consistently meeting or exceeding qualitative and /or quantitative goals
  • Experience developing strategy and executing tactics with oversight or direct management of budget
  • 40-50% domestic travel required

ADC Therapeutics America Inc

ADC Therapeutics America, Inc. is a company based out of 430 MOUNTAIN AVE, Murray Hill, New Jersey, United States.

Founded in 2017
New Providence, New Jersey, USA
1 employees

Headcount Trend

Current headcount: ~1