Associate Director, Performance Content (SEO/AEO/GEO)

Chicago, IL (On-site)

$46/hr – $67/hrSenior Level5+ years expTemporary

Posted 6 weeks ago

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Job Summary

Own the commerce visibility and retailer-facing optimization across PDPs, marketplaces, and retail media, turning AI/search learnings into measurable retail performance.

  • Own: PDP content optimization, retailer search, and marketplace presence to lift conversion and downstream revenue.
  • Collaborate with commerce, retail media, and brand teams to translate AEO/GEO needs into actionable activation steps.
  • Bridge AI learnings to commerce planning, retail media inputs, and cross-partner coordination to drive discoverability.

Job Description

Responsibilities

  • Identify commerce and retail environments most relevant to each segment, including retailer.com, marketplaces, retail media networks, and product detail page ecosystems.
  • Evaluate how product content, retail taxonomy, reviews, availability, ratings, and merchandising may influence search, AI answer visibility, and consumer conversion.
  • Partner with commerce, retail media, SEO, and brand teams to recommend practical changes that improve product discoverability and downstream performance.
  • Translate GEO/AEO needs into commerce actions, such as improved PDP content, structured product information, retailer search optimization, marketplace presence, and retail media alignment.
  • Identify where teams have control versus where retailer or partner coordination is required.
  • Support activation planning across top priority retailers and marketplaces.
  • Help connect AI/search visibility learnings to commerce performance and retail media planning.
  • Retail / commerce opportunity assessment.
  • PDP and retailer search optimization recommendations.

Requirements

  • 5+ Years of experience in SEO, Paid Search, Retail Media or similar function
  • Strong commerce, retail media, marketplace, or shopper marketing experience.
  • Understanding of retailer search, PDP optimization, marketplace content, retail media activation, and conversion drivers.
  • Ability to work across brands, retail partners, and internal commerce/media teams.
  • Experience with platforms such as Amazon, Walmart, Target, Kroger, Instacart, Chewy, PetSmart, or similar preferred.
  • Comfortable translating strategic AEO/GEO needs into practical commerce activation steps.

Benefits

  • Medical coverage, dental, vision, disability, 401k, and paid time off.
Starcom logo

Starcom

3.7 Glassdoor

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With almost 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellanova, McDonald's, Novartis, Samsung, Visa, WK Kellogg Company and more.

Founded in 1936
Chicago, Illinois, USA
6.1K employees (2,084 in marketing)
66% recommend to a friend
59% CEO approval

Traffic Signals

Monthly Visitors
20.1K
Traffic Source Mix
Search
43.1%
Direct
41.6%
Referral
9.1%
Social
4.6%
Paid
1.1%

Headcount Trend

Current headcount: ~6.1K

Marketing Team

Marketing Team Size
1,983 (33% of company)
Median Career Experience
10 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
34

Funding

Total Funding
$57.1M
Last Raise
$43.2M
Series A, 1 months ago

Funding History

  • Feb 2026
    Series A • $43.2M
  • Aug 2025
    Series A
  • May 2025
    Series A • $13.9M

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