Responsibilities

• Develop and implement marketing campaigns that promote museum exhibitions, programs, tours, store, and special events.
• Create compelling print and digital materials, including brochures, flyers, signage, and multimedia content.
• Write and distribute press releases, media alerts, and promotional announcements.
• Maintain the museum’s advertising schedule, including promotions on the outdoor electronic messaging center.
• Manage the museum’s website, ensuring information is up-to-date, accurate, relevant, and visually appealing.
• Oversee email marketing, segmenting lists and analyzing engagement metrics to optimize performance.
• Capture and edit photos and videos of special events, exhibitions, and retail items for marketing use.
• Develop engaging content for social media platforms, ensuring a strong and cohesive online presence.
• Monitor social media engagement and trends, adjusting strategies to enhance reach and impact.
• Ensures timely communication with all internal and external stakeholders. Respond to all requests and queries within a 48-hour period from the time of receipt