Responsibilities

• Leads cross functional team and International affiliates to generate effective brand strategies and competitive readiness plans that deliver business results
• Identifies, analyzes, and translates product, brand, customer, patient, and relevant information to frame and solve business problems and build effective marketing plans
• Effectively directs research team efforts in primary research projects and understands the healthcare business environment including familiarity with International markets and payers, distribution channels, and pricing strategies
• Experience in the analysis of financial and market results to optimize business plans; ability to assist in the development of financial plans (Annual plans and LRP)
• Monitors and leads International marketing programs and activities within budgeted constraints while understanding the fundamental aspects of financial performance
• Develops and articulates effective marketing strategies that provide impact, are executable, easily communicated, and clinically/financially supported for areas of responsibility (product/indication/channel)
• Demonstrates ability to segment a market, select optimal target audiences and position effectively for the target segment
• Continually evaluates and applies knowledge of the effectiveness (share impact/ROI) and efficiency (expense control) of promotional tactics
• Effectively leads projects to deliver high-quality work product in a timely fashion to meet deadlines and commitments
• Ensures that regulatory and compliance guidelines are followed

Requirements

• Outstanding interpersonal skills and the ability to work in a fast paced environment
• This position requires strong leadership competencies, specifically in terms of influence management, effectively gaining consensus for new approaches, leading through ambiguity and effectively handling multiple partners
• Proven expertise in interpersonal change management & culture change strongly preferred
• Strong business writing and oral communication skills with experience in presentation development are required
• Outstanding social skills with emphasis on leadership, relationship development and influence skills
• Strong attention to detail - ensures accuracy of communications
• Skilled at planning, project management, time management, communicating, decision-making, organizational relations
• Achieve results through people (matrix organization)
• Ability to engage with and motivate Area and Affiliate Brand Team leaders
• Willingness to travel at least 15%

Benefits

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.