Associate Director, Innovation

New York City, NY (Unknown)

$70K/yr – $140K/yrMid Level5+ years exp

Posted 2 weeks ago

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Job Summary

Own and drive the Innovation roadmap and strategic partnerships across gaming, travel, sports, audio, social, and emerging tech; translate concepts into practical pilots with internal teams; lead as the innovation lead for client accounts and shape POVs and business pitches.

  • Own the Innovation Roadmap and partner relationships
  • Lead strategic voice in RFPs and new business pitches

Job Description

Responsibilities

  • Drive the Innovation Roadmap: Identify, vet, and establish strategic relationships with cutting-edge partners across gaming, travel, sports, audio, social, and emerging tech.
  • Bridge the Gap: Collaborate with internal media and activation teams to turn abstract, innovative concepts into practical, high-impact pilot programs for our clients.
  • Be the Strategic Spark: Support larger client accounts as the resident innovation lead, bringing fresh ideas, unique opportunities, and strategic vision to brand planning.
  • Own the Narrative: Help author bi-monthly Points of View (POVs), build/reinvent capability presentations, and champion CMI Media Group’s thought leadership both internally and externally.
  • Win the Future: Act as a key strategic voice in RFPs and new business pitches, bringing "what’s next" to prospective clients.

Requirements

  • Education: Bachelor’s Degree in a relevant field (Business, Management, Innovation, Strategy, or equivalent).
  • Experience: 5-7 years of experience in innovation management, product development, media strategy, or a related role.
  • Track Record: A proven history of successfully managing projects from ideation to execution.
  • Mindset: Strong strategic thinking, excellent interpersonal skills, and an insatiable desire to think outside the box.
  • Flexibility: Ability to work flexible hours and travel occasionally as needed to connect with partners and internal teams.

Benefits

  • We offer a competitive benefits package, please visit WPP Benefits for more details.
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CMI Media Group

3.8 Glassdoor

CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has seven office locations across the US. To apply for a position within our teams visit https://www.cmimediagroup.com/careers

Founded in 1989
Philadelphia, Pennsylvania, USA
1.5K employees (258 in marketing)
78% recommend to a friend
94% CEO approval

Traffic Signals

Monthly Visitors
10.2K
Traffic Source Mix
Search
31.6%
Direct
51.5%
Referral
7%
Social
8.5%
Paid
1.2%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
253 (17% of company)
Median Career Experience
9 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
3

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