Associate Director, GU Key Customer Strategy Marketing

Responsibilities

• Key Customer Strategy & Advisory Boards:
• Strategically prioritize key customer strategy resources and activities to focus on those with high impact that support strategic insight capture and decision making.
• Partner with Field Based Marketing, Sales and Access teams on thought leader engagement identification, segmentation, insights gathering, regional strategic initiatives and development of tailored strategies for priority accounts and institutions.
• Partner with Field Based Marketing team on congress engagement with key opinion leaders to gather insights and assess strategic implications to the brand.
• Effectively lead core teams to plan, develop strategic objectives, create discussion content, and execute advisory boards for various key customer audiences.
• Lead annual commercial advisory board planning and monitoring including managing the budget and ensuring compliance.
• Prepare and present advisory board output, collaborating and communicating frequently with Commercial and Medical Leadership.
• Manage vendor relationship and responsibilities for business rules, compliance, budget and execution of GU advisory board plan and scope.
• Effectively lead development of all peer to peer speaker bureau content to ensure alignment with brand strategy.
• Market Intelligence:

Requirements

• Master’s degree in related discipline and 9 years of relevant experience; or
• BS/BA degree in related discipline and 11 years of relevant experience; or
• Equivalent combination of education and experience.
• Experience in product marketing, field sales, or market research/analysis in the pharmaceutical or biotech industries
• Highly experienced in interacting with key opinion leaders and other account stakeholders
• Experience in pharmaceutical marketing and brand strategy development
• Oncology experience is strongly preferred
• Management consulting experience is a plus
• Ability to effectively prioritize and delegate activities
• Ability to inspire and influence others without authority

Benefits

• 401k plan with generous company contributions
• group medical, dental and vision coverage
• life and disability insurance
• flexible spending accounts
• discretionary annual bonus program
• sales-based incentive plan
• opportunity to purchase company stock
• long-term incentives
• 15 accrued vacation days in their first year, 17 paid holidays including a company-wide winter shutdown in December, and up to 10 sick days throughout the calendar year.