Responsibilities

• Synthesize the firm’s growth strategy priorities (inclusive of national sector and functional growth priorities) and adapt them into a comprehensive, targeted GTM strategy that is specific and relevant to the assigned geographic market
• Serve as the primary expert on the local market landscape, including key industry trends, competitive dynamics, and high-value buyer segments within the geography, leveraging data and collaborating with the Insights and Intelligence (I&I) team
• Act as the strategic liaison between national growth strategy leaders and local geo leadership (OMP, audit and tax BUPICs, advisory market leader); gather inputs from sector/functional/channel counterparts and collaborate with local partners to ensure the geo strategy is aligned and supported
• Translate the geo-specific strategy into clear, prioritized inputs (key themes, target accounts, and local growth objectives) for the buyer marketing team to incorporate into the master marketing calendar; serve as liaison for buyer marketing team in the geography to translate and guide the geo-based marketing execution team
• Act with integrity, professionalism, and personal responsibility to uphold KPMG’s respectful and courteous work environment

Requirements

• Minimum eight years of recent experience in GTM strategy, field marketing, strategic planning, or a related role with a strong understanding of a specific geographic market
• Bachelor’s degree from an accredited university ideally in business, strategy, marketing, or a related field is required; MBA is a plus
• Expertise in strategic market planning and the ability to translate national strategy into local, actionable plans
• Strong analytical skills, including buyer analysis, competitive analysis, and information synthesis
• Excellent stakeholder management skills with the executive presence to advise and influence local firm leadership
• A high degree of business judgment to prioritize initiatives and make data-driven recommendations; must be physically based in, and operate out of, the specific geographic market designated in this job posting
• Applicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future; KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visa)
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Preferred

• MBA is a plus

Benefits

• KPMG LLP and its subsidiaries (“KPMG”) complies with all local/state regulations regarding displaying salary ranges. If required, the ranges displayed below or via the URL below are specifically for those potential hires who will work in the location(s) listed. Any offered salary is determined based on relevant factors such as applicant's skills, job responsibilities, prior relevant experience, certain degrees and certifications and market considerations. In addition, KPMG is proud to offer a comprehensive, competitive benefits package, with options designed to help you make the best decisions for yourself, your family, and your lifestyle. Available benefits are based on eligibility. Our Total Rewards package includes a variety of medical and dental plans, vision coverage, disability and life insurance, 401(k) plans, and a robust suite of personal well-being benefits to support your mental health. Depending on job classification, standard work hours, and years of service, KPMG provides Personal Time Off per fiscal year. Additionally, each year KPMG publishes a calendar of holidays to be observed during the year and provides eligible employees two breaks each year where employees will not be required to use Personal Time Off; one is at year end and the other is around the July 4th holiday. Additional details about our benefits can be found towards the bottom of our KPMG US Careers site at Benefits & How We Work. Follow this link to obtain salary ranges by city outside of CA: https://kpmg.com/us/en/how-we-work/pay-transparency.html/?id=4073BPG_9_26 California Salary Range: $129200 - $297850