Responsibilities

• Execute the CRM Labs de-risking model: Run work through structured, timeboxed stages including ideation support, shaping, prototyping, review and decision, and proof-of-concept readiness.
• Lead tactical implementation of rapid prototyping: Plan and oversee 1-to-2-week prototype iterations with a maximum four-week lifecycle per initiative, ensuring disciplined scope and clear endpoints.
• Translate opportunities into testable concepts: Partner with Product Owners, business stakeholders, and technical teams to define value hypotheses, assumptions, success criteria, and practical build plans.
• Drive evidence-based decision making: Capture learnings from each cycle and prepare recommendations to refine, advance to proof of concept, or off-ramp initiatives based on business value, technical signal, and enterprise readiness.
• Coordinate cross-functional execution: Work across CRM Product, IT, architecture, engineering, UX, analytics, privacy, legal, security, and compliance teams to ensure experimentation is feasible, governed, and aligned to enterprise standards.
• Support proof-of-concept planning and transition: Clarify scope, dependencies, risks, governance needs, user involvement, and enterprise gates required to test in real environments.
• Protect production capacity and enterprise investment: Ensure Lab work remains focused on de-risking and does not become shadow delivery, unmanaged customization, or parallel production execution.
• Document and operationalize learnings: Produce concise outputs including findings, decision logs, opportunity assessments, prototype outcomes, and recommendations that inform product roadmap and scaled delivery decisions.
• Maintain governance, privacy, and compliance: Follow established guardrails for privacy, security, compliance, and data usage, especially as initiatives progress from prototype into proof of concept.
• Partner in demand intake and prioritization: Support regular triage of ideas from leadership, Product, business and field teams, IT, and lab-sourced opportunities, helping assess fit, readiness, and strategic value.