Responsibilities

• Champion the 1-7-5 planning methodology across all on-market IBTs, providing expert guidance on the 7 anchors, Patient Journey, and the integration of AI to enhance strategic quality and planning efficiency.
• Lead omnichannel and AI adoption and capability-building within the 1-7-5 process, developing resources and best-practice guidance to ensure IBTs maximize its value.
• Identify and implement annual improvements to planning processes that unlock agility, reduce administrative burden, and accelerate strategic execution.
• Scan the external environment continuously to develop annual perspectives that educate and inspire IBTs on evolving market events, competitive dynamics, and healthcare landscape shifts.
• Create AI agents and pull best practices into the 1-7-5 process as brand planning assistants.
• Educate all US Area Brand Planning Champions annually, ensuring readiness for the planning cycle, clarity on required deliverables, and enterprise-level strategic guidance across each US Area business unit.
• In partnership with IBT Project Managers, onboard and develop new IBT members on process expectations, deliverables, and best practices — ensuring continuity of momentum.
• Ensure seamless transitions within Brand Excellence from the Launch phase, accelerating momentum and positioning brands to meet or exceed on-market performance expectations.
• Share and scale best practices across on-market IBTs to drive enterprise-level capability advancement.
• Analyze operational gaps and develop tools, frameworks, or initiatives that improve IBT agility and efficiency.

Requirements

• Bachelor's degree or equivalent; advanced degree preferred.
• Prior AbbVie brand planning experience required.
• Deep expertise in the 1-7-5 planning process.
• Demonstrated ability to drive process improvement and organizational capability across complex, matrixed environments.
• Strong analytical skills with the ability to synthesize marketplace trends, competitive intelligence, and external data sources into actionable insights.
• Proven track record of inspiring change and influencing outcomes without direct management authority.
• Exceptional communication and presentation skills across diverse organizational functions and leadership levels.
• Experience managing multiple business priorities simultaneously, adapting to the unique needs of different markets and product lifecycle stages.
• Strong project and matrix management skills with a history of delivering results in cross-functional team settings.

Benefits

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.