Associate Digital Marketing Specialist

Plymouth, MN (On-site)

$51K/yr – $70K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive AEM content authoring, multilingual site health, and CMS governance to support product launches and campaigns.

  • Own authoring and maintenance of product launch pages in AEM.
  • Top requirement: 1-3 years' experience in a digital marketing or CMS role.
  • Standout: Multilingual workflows and collaboration with regional teams.

Job Description

Responsibilities

  • Author, update, and maintain pages in the AEM content management system that support product launches, campaigns, and marketing initiatives
  • Ensure content is accurate, well structured, and aligned with SEO and GEO best practices to improve visibility and performance
  • Apply consistent use of components, templates, tags, and digital assets to create scalable and maintainable pages
  • Evaluate and refine content implementation decisions to improve usability, engagement, and overall site performance
  • Maintain multilingual content workflows, ensuring content is prepared, translated, and deployed accurately across regional sites while maintaining consistency
  • Collaborate with international teams and translation partners to maintain quality and efficiency in localized content
  • Partner with the UX Designer by supporting research and contributing to the development of new components and website features
  • Support the Banner brand through thoughtful execution of layout, visuals, and minor design updates including graphics and icons
  • Support social media campaigns by editing Canva assets, ensuring content is formatted, on brand, and ready for publishing across platforms
  • Assist with website testing, including regression and user acceptance testing, within an Agile workflow
Banner Engineering logo

Banner Engineering

3.0 Glassdoor

Banner Engineering designs and manufactures industrial automation products including sensors, smart IIoT and industrial wireless technologies, LED lights and indicators, measurement devices, machine safety equipment, as well as barcode scanners and machine vision. These solutions help make many of the things we use every day, from food and medicine to cars and electronics. A high-quality, reliable Banner product is installed somewhere around the world every two seconds. Headquartered in Minneapolis since 1966, Banner is an industry leader with more than 10,000 products, operations on five continents, and a world-wide team of morethan 5,500 employees and partners. Our dedication to innovation and personable service makes Banner a trusted source of smart automation technologies to customers around the globe.

Founded in 1966
Minneapolis, Minnesota, USA
1.2K employees (47 in marketing)
37% recommend to a friend
31% CEO approval

Traffic Signals

Monthly Visitors
232.5K
Monthly Google Ads Budget
$739
Traffic Source Mix
Search
56%
Direct
36.9%
Referral
4.9%
Social
1.4%
Paid
0.8%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
47 (4% of company)

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