Responsibilities

• Configure and launch campaigns across programmatic (DSP/SSP), social, and search platforms with a high degree of precision.
• Manage backend platform setup including pixels, tracking, audience uploads, creative trafficking, and naming conventions.
• Process and QA audience lists, ensuring compliance, formatting accuracy, and successful deployment.
• Coordinate creative specs, asset delivery, and implementation timelines.
• Monitor campaign verification across social and programmatic platforms.
• Track pacing, delivery, and performance benchmarks to ensure campaigns align with KPIs.
• Identify discrepancies, delivery issues, or technical errors and escalate or resolve quickly.
• Conduct quality assurance checks before and during live campaigns.
• Serve as a key point of contact for platform vendors (e.g., Hulu, Peacock, StackAdapt, Meta, Google, LinkedIn).
• Communicate timelines, launch confirmations, and status updates to internal and client-facing teams.

Requirements

• Bachelor’s degree in Marketing, Advertising, Communications, or related field.
• Minimum of 1 year of experience in digital marketing, campaign management, ad operations, or media buying support.
• Hands-on experience with digital advertising platforms (Google Ads, Meta, LinkedIn, programmatic DSPs).
• Strong understanding of tracking pixels, conversion tracking, list uploads, and campaign trafficking.
• Experience managing campaign logistics across multiple stakeholders.
• Exceptional attention to detail and organizational skills.
• Ability to prioritize multiple projects in a fast-paced environment.
• Strong written and verbal communication skills.

Preferred

• Experience with programmatic platforms (CTV, OLV, Display).
• Familiarity with verification tools and supply path optimization.
• Experience in electoral campaigns, advocacy organizations, or political communications.
• Understanding of audience segmentation and data onboarding processes.