Creative Name Support
Brand Institute Inc
USA (Remote)
In-houseFull-timeIntern/new grad
6 hrs ago
Associate Creative Director, Marketing
McLean, VA (On-site)
Salary Not AvailableMid Level7+ years expFull time
Posted 4 months ago
Job Summary
Own Range’s creative strategy and output end-to-end, ensuring cohesive, high-quality work across ads, landing pages, and registration flows to drive performance.
- Lead the creative direction across paid social, video, and performance funnels.
- Direct agency partners with precise briefs to elevate output and maintain Range’s bar.
- Coordinate with product, content, and performance marketing to align creative with business strategy.
Job Description
Responsibilities
- Own Range's Marketing Creative. Take full ownership of the creative strategy and output for Range's performance ads — from paid social and video to landing pages and registration flows.
- Direct Agency Partners. Manage our relationship with external creative agencies, providing clear, confident briefs and elevating their output to meet Range's bar.
- Set the Creative and Copy Direction. Develop and maintain a clear, compelling point of view on Range's advertising voice and visual language.
- Provide strategic direction for copywriting and content marketing — ensuring our messaging speaks directly to high-income earners, tech professionals, and executives in a way that feels modern, credible, and trustworthy.
- Ensure Full-Funnel Creative Cohesion. Oversee the creative journey from ad to homepage to registration.
- Stay Culturally Sharp. Stay ahead of advertising trends, platform creative formats, and cultural moments.
- Generate a Continuous Stream of Fresh Creative. Range needs a steady pipeline of new ad concepts in market at all times.
- Collaborate Cross-Functionally. Partner with performance marketing, product, and content teams to ensure creative strategy and business strategy are aligned
Range
Range is the all-in-one wealth management dashboard and expert advisory service that empowers high earners to get the most out of their money with investment services, retirement planning, estate planning, tax planning, insurance optimization, and more.
Links
This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.
