Proven experience owning/leading/managing projects across portfolio on multiple brands ranging in scope, complexity and channel, and ability to create a cohesive brand experience Mastery in concepting the big idea and pulling it through as a campaign across multiple channels Effectively manages team and business in collaboration with the Creative Director Mastery in defining brand voice and tone Adaptability and ability to lead team in a new direction, initiating change Proficient in providing feedback on copy to advance the work and deliver against expectations Mastery in estimating hours on an individual or team level for various projects across the portfolio Actively manages workloads and works with resourcing to ensure proper utilization and gather additional resources when necessary Advanced understanding of business and communications strategy and how to leverage different channels to achieve those goals Understands the importance of utilization and works hard to hit targets individually and for the extended team