Associate Creative Director, Copy

Westerville, OH (Remote)

$135K/yr – $155K/yrSenior Level8+ years expFull time

Posted 4 hrs ago

Job Summary

Own and lead brand copy across campaigns, guiding creative with cross-functional partners and mentoring the team to deliver compliant, platform-aware messaging.

  • Collaborate with UX/Tech/CX to align content with user experience
  • Lead long- and short-form content development and market testing

Job Description

Responsibilities

  • Serve as the creative lead and “owner” of copy across assigned brands and campaigns.
  • Partner with art directors on brand and concept development, ensuring cohesive visual and verbal storytelling.
  • Lead the development of long-form and short-form content, maintaining brand tone, consistency, and regulatory compliance (MLR).
  • Collaborate with UX, Tech, and CX teams to align content with user experience and platform requirements.
  • Provide strategic input and creative leadership in client meetings and presentations.
  • Participate in market research and message testing to refine promotional content.
  • Mentor and manage copywriters, fostering a culture of creativity and collaboration.

Requirements

  • Bachelor’s degree in advertising, marketing, communications, English, journalism, or a related field.
  • 8–10 years of experience in an agency setting, with at least 6 years in pharmaceutical copy leadership.
  • Exceptional copywriting, storytelling, and communication skills.
  • Proven ability to manage cross-functional teams and mentor creative talent.
  • Strong conceptual thinking and ability to connect abstract ideas into compelling narratives.
  • Deep understanding of social platforms (e.g., X/Twitter, Instagram, YouTube) and emerging cultural trends.
  • Experience navigating regulatory processes and medical/legal review (MLR).
  • Ability to quickly grasp complex medical and technical content and translate it into clear, engaging messaging.

Benefits

  • competitive compensation package
  • Health benefits to include Medical, Dental and Vision
  • Company match 401k
  • flexible paid time off (PTO) and sick time
GSW, powered by Syneos Health logo

GSW, powered by Syneos Health

GSW, powered by Syneos Health, is a full-service communications agency that goes beyond advertising to create personalized brand experiences with a focus in health and wellness. Our services include advertising, digital and closed-loop marketing, strategic insight, branding, communications planning, predictive modeling, market access strategies, media, and market research.GSW spans six offices including Columbus, Ohio, LA, New York, and Toronto, as well as a diversified client roster steeped in pharma, diagnostics, advanced genetics, big data, device, and wellness, career opportunity awaits.

Founded in 1977
Westerville, Ohio, USA
313 employees (121 in marketing)

Salaries

Posted range

$135K/yr – $155K/yr

Taken straight from the job posting.

Copywriting median pay in the United States

$90K/yr

Most pay falls between $73K and $105K. Based on 1,229 salaries.

See all GSW, powered by Syneos Health salaries

Marketing Team

Marketing Team Size
68 (22% of company)
Median Tenure
6.3 years
Marketing Roles Posted (Last 30 Days)
12

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
45.1%
Direct
35%
Referral
5%
Social
13.7%
Paid
1.2%

Headcount Trend

Current headcount: ~313
GSW, powered by Syneos Health logo

Associate Creative Director, Copy

GSW, powered by Syneos Health · Westerville, OH · Remote