Associate Creative Director, Art Director

New York City, NY (Hybrid)

$185K/yr – $215K/yrSenior Level8+ years expFull time

Posted 4 days ago

Job Summary

Own the big idea and lead concept development for AI powered creative across paid social, video, and brand moments, guiding concepts from script to final edit.

  • Own the big idea and campaign platforms across paid social, video, and brand moments
  • Build AI powered workflows to speed concepting, storyboarding, and production
  • Mentor designers and editors to raise craft and conceptual thinking

Job Description

Responsibilities

  • Own the big idea by originating campaign platforms, creative approach, and written concepts that carry Genius AI across paid social, video, and brand moments
  • Lead concept development for paid Meta big concepts, shaping work that earns attention in the feed and holds up against performance data
  • Write the ideas yourself, including scripts, headlines, manifestos, and creative briefs that make the concept land before a single frame is designed
  • Art direct customer story videos and photo shoots from treatment through final cut, including casting, shot lists, and edit feedback
  • Build AI-powered creative workflows that speed up concepting, storyboarding, and production, and set the standard for how the team uses them
  • Ship fast by showing work early, taking feedback in stride, and iterating quickly without lowering the bar for craft
  • Tie every concept back to company goals and plan across the full marketing ecosystem, so brand, paid, lifecycle, product, and events all reinforce the same idea
  • Mentor designers and editors, raising the level of craft and conceptual thinking across the team

Requirements

  • 8+ years in art direction and concept development at an in-house brand team, creative agency, or brand studio, with a portfolio led by campaigns and video
  • Fluent in AI: you use it to concept, storyboard, prototype, and produce, and you've built repeatable workflows, not just experimented with prompts
  • Set direction and ship: you'd rather put a strong concept in front of people and iterate than spend weeks aligning before starting
  • Copywriting craft that shows in your portfolio, including taglines, scripts, and narrative that stand on their own without the visuals
  • Led the creative vision for video and photography shoots, from concept and treatment through final edit, with a clear point of view on story and approach
  • Concepted paid social work that had to perform, with fluency in how creative earns attention in a feed
  • Think in ecosystems, not assets: you connect creative to business goals and know how one idea moves through paid, lifecycle, product, events, and sales

Benefits

  • Flexible PTO
  • Competitive health & dental insurance options, with premiums partially covered by GG
  • Fertility and adoption benefits via Carrot and Kindbody
  • Generous, fully-paid parental leave policy
  • 401k benefit - employees are eligible to contribute starting day 1 of employment
  • Professional Development - employees receive a yearly stipend for approved learning and educational-related expenses
  • Pre-tax commuter benefits
  • Dependent Care FSA
  • Team Bonding: As a distributed team, being able to build meaningful bonds both virtually and in person is incredibly important to us! We are constantly evaluating how we accomplish this and currently, teams are given opportunities to gather in person throughout the year
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Genius AI

Genius AI is building technology to help local businesses run themselves. Genius AI products do the admin work that keeps practitioners from the work they love and the people they serve. From GlossGenius to Reception, its products work 24/7 on busywork like booking, marketing, client management, finances, staff and inventory management, and more.Genius AI technology has saved businesses 106M in admin hours, earned them $2.0B in additional revenue, and facilitated more than 624M client touch points.Recognized by Fast Company's Most Innovative Companies (2x), Forbes Cloud 100, Forbes Fintech 50, Inc Female Founders 100, Inc Best Workplaces, and EY Entrepreneur of the Year.

Founded in 2016
New York, New York, USA
402 employees (47 in marketing)

Salaries

Posted range

$185K/yr – $215K/yr

Taken straight from the job posting.

Creative median pay in the United States

$109K/yr

Most pay falls between $83K and $155K. Based on 2,618 salaries.

See all Genius AI salaries
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Associate Creative Director, Art Director

Genius AI · New York City, NY · Hybrid