Associate Commerce Marketing Manager

Responsibilities

• Transform brand strategy and consumer insights into compelling commerce marketing programs that build awareness and inspire purchase across on-premise, retail, and customer.com channels.
• Create integrated activation plans for assigned brands or portfolios, bringing ideas to life through point-of-sale materials, digital experiences, partnerships, sales tools, hero creative, and brand activation guidelines.
• Lead brand activation through the Integrated Marketing Planning process, partnering with Customer Marketing, Brand Activation, DRIVE and Sales Planning, MarComm, Digital, and agency teams.
• Develop scalable, agile programs using customer and consumer insights that respond to market opportunities, competitive shifts, and evolving restaurant, bar, and retail trends.
• Evaluate business drivers, channel performance, and return on investment while managing assigned A&P budgets and marketing resources effectively.
• Think boldly, champion innovative ideas, encourage candid discussion, and take ownership of results.

Requirements

• Master’s degree plus 3 years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, process engineering, CPG shopper marketing or sales experience reflecting increasing levels of responsibility
• OR Bachelor’s degree plus 5 years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, processing engineering or sales experience reflecting increasing levels of responsibility
• OR Bachelor’s degree plus 3 years of Gallo experience reflecting increasing levels of responsibility
• Required to travel up to 40% of the time to perform job duties
• Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation
• Required to be 18 years or older

Preferred

• MBA degree plus 3 years of Gallo brand marketing experience reflecting increasing levels of responsibility
• Bachelor’s degree in Business Administration with a Marketing concentration plus 5 years of marketing, sales, winery operations, data analytics/sales development or supply chain experience reflecting increasing levels of responsibility
• Multiple Gallo marketing rotations
• Experience training and developing junior level brand marketers in executing brand and organizational objectives
• Experience managing business operations and leveraging basic finance and accounting principles
• Experience effectively presenting information to top management, public groups and boards of directors
• Experience writing speeches and articles for publication that conform to prescribed style and format

Benefits

• medical and dental coverage
• 401k plans
• profit sharing
• pet insurance
• company holidays
• access to an employee wine shop
• and more