Associate Brand Manager - Specialty American Whiskies

New York City, NY (On-site)

Salary Not AvailableEntry LevelFull time

Posted 2 months ago

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Job Summary

Own and coordinate brand-building activities for Campari’s whiskey portfolio, translating market insights into practical brand plans, launches, and cross-functional execution that drive visibility, consistency, and sales alignment.

  • Brand strategy and execution: Collaborate with senior brand management to develop and implement comprehensive brand plans aligned with business objectives.
  • Market insights to action: Analyze trends and consumer data to identify growth opportunities and inform strategic decisions.
  • Cross-functional delivery: Coordinate with agencies and internal teams on creative development, media planning, and promotional activities to maximize brand visibility.

Job Description

Own and coordinate brand-building activities for Campari’s whiskey portfolio, translating market insights into practical brand plans, launches, and cross-functional execution that drive visibility, consistency, and sales alignment.

  • Brand strategy and execution: Collaborate with senior brand management to develop and implement comprehensive brand plans aligned with business objectives.
  • Market insights to action: Analyze trends and consumer data to identify growth opportunities and inform strategic decisions.
  • Cross-functional delivery: Coordinate with agencies and internal teams on creative development, media planning, and promotional activities to maximize brand visibility.
Campari Group logo

Campari Group

4.0 Glassdoor

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spanning across Aperitifs, including iconic brands like Aperol and Campari, Agave spirits such as Espolòn tequila, Whiskeys and Rum, with Wild Turkey and Appleton Estate, as well as Cognac and Champagne, including Courvoisier and Grand Marnier.The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas.Headquartered in Milan, Italy, Campari Group operates via 25 production sites worldwide and its own distribution network in 27 countries. Campari Group employs approximately 5,000 people.The shares of the parent company Davide Campari-Milano N.V. (Reuters CPRI.MI - Bloomberg CPR IM) have been listed on the Italian Stock Exchange since 2001. For more information: www.camparigroup.com/enPlease enjoy our brands responsiblyCampari Group has no obligation to accept, display, review, monitor, or maintain any content posted to any Social Media Site, but does reserve the right to monitor, restrict, block, suspend, or terminate access to any Social Media Site, at any time, without notice and for any reason, in its sole discretion. We reserve the right to delete comments, images, or other posts that we deem are abusive, inflammatory, or otherwise inappropriate.

Sesto San Giovanni, Lombardy, ITA
5.5K employees (740 in marketing)
87% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
77.8K
Traffic Source Mix
Search
42.3%
Direct
40%
Referral
9.6%
Social
6.6%
Paid
1.2%

Headcount Trend

Current headcount: ~5.5K

Marketing Team

Marketing Team Size
698 (13% of company)

Funding

Total Funding
$835M
Last Raise
$236.3M
Post IPO Debt, 2 years ago

Funding History

  • Jun 2024
    Post IPO Debt • $236.3M
  • Jan 2024
    Post IPO Debt • $598.7M

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