Responsibilities

• Strategy and Financial Planning: Assist with the development and execution of annual product line strategies and plans.
• Understand financial reporting, product line P&L and key financial measures to improve product line profitability.
• Manages product line budget with high degree of accuracy.
• Understands and contributes to the monthly Demand Planning process.
• Business Analysis and Synthesis: Analyze data and market trends to provide insights and concise recommendations to leadership through formal and informal updates.
• Provide ad hoc and regular reporting to help inform the organization of product line performance and challenges.
• Target Consumer and Brand Positioning: Understand target consumer and product line benefit ladder to ensure marketing plans and messaging is relevant.
• Track consumer panel metrics and consumer trends and uses insights to influence decision making.
• Marketing Communications: Work with our Integrated Marketing Communications team to develop promotional strategies.
• Work with Creative Service team to manage packaging changes, new item graphics and testing.

Requirements

• Bachelor’s degree required
• 0-1 years brand marketing experience & minimum Masters Degree
• 1-3 years brand marketing experience & minimum Bachelors Degree
• CPG experience is required
• Proficient in Microsoft Word, Excel, PowerPoint

Preferred

• Nielsen & Circana experience is preferred

Benefits

• Comprehensive medical including Fertility, Adoption benefits, Dental, and Vision Insurance
• Remote ½ day Fridays
• Onsite Health & Wellness Center
• Employer 401K contribution in the top 1% of the nation
• Relocation Assistance
• Tuition Assistance
• Access to Employee Store