Associate Brand Manager

Responsibilities

• Develop deep category insights for the brand and competition, create stories and identify opportunity areas for the brands.
• Lead cross functional teams, including collaboration with Buying and MPA teams and manage project timelines and key Product Development and Design partners.
• Manage product concept development to create the innovation pipeline and ensure the brand guard rails and brand strategies are being followed. Initiate Product Claim development to create a pipeline of new products that initiate trial and relevancy.
• Continuously monitor customer and passionate intelligence to identify trends and hot topics that could impact the business.
• Using Customer Research, Insights Analytics: Leverage customer and transactional analyses to better plan and develop initiatives.
• Analyze consumer research and business metrics to identify and recommend initiatives, as well as gauge effectiveness of previous strategies.
• Possess a passion for identifying key research insights and turning them into compelling customer propositions that initiate customer loyalty and profitability.
• Additional Job Considerations
• - This role requires collaboration, teamwork, and face-to-face interaction with colleagues, leaders, and/or clients.
• - Being in the office ensures access to leaders, cross-functional partners, and resources necessary to make timely decisions and drive results.

Requirements

• Bachelor’s Degree and at least 3 years of experience in Retail, preferably in Merchandising, Private Brands or Product Development.
• A data mindset with experience in category management and ability to leverage analysis to make business recommendations. Deep analytical skills, leveraging both in-house and 3rd party data sources to support recommendations. Translates customer needs into business strategies and initiatives.
• Ability to multi-task and prioritize with a high sense of urgency. Ability to manage deadlines and milestones across multiple simultaneous projects.
• A collaborative mindset and the ability to work with internal resources and external stakeholders to develop strategies that meet department goals within budget and established timelines.
• Have a passion for brands, customer empathy, and excitement about new products.
• Proactive thinker and doer, anticipates issues before they arise, has great pride of ownership to see projects through end to end. Must be comfortable in a fluid and evolving organization without losing momentum or focus on key business goals.
• Good listening skills and ability to be effective in working with all levels of the organization.
• Position may require some travel (up to 25%).

Benefits

• Pet-friendly environment , bring your pets to work and enjoy the on-site dog park!
• On-Site Events & Adoptions , enjoy community-building opportunities, including pet adoption days, seasonal celebrations, family events, art events, & holiday festivals
• “Top Dog” gym with equipment, fitness classes, massage therapists, personal trainers, and wellness spaces
• “Sit & Stay” Café serving fresh breakfast and lunch options, snacks, & more
• “ Lil Paws” NAEYC-accredited onsite childcare facility providing high-quality early education
• Paid Volunteer Opportunities to spend time doing good for causes close to heart
• Print Center and Business Services , Dry Cleaning, Mother's Rooms, Sustainable Infrastructure & more