Assistant Marketing Manager (Full-Time)

Responsibilities

• Marketing Campaigns & Content Development: Support the planning, coordination, and execution of integrated marketing campaigns across email, SMS, social media, ecommerce, and other digital channels.
• Write, edit, and proofread engaging marketing copy for email campaigns, website content, product launches, promotional offers, blogs, and other marketing materials.
• Curate compelling content from our publications, archives, and creative community to support ongoing marketing initiatives.
• Help maintain marketing calendars, coordinate campaign deliverables, and ensure projects are completed accurately and on schedule.
• Collaborate with the Marketing Manager to develop fresh campaign concepts and promotional strategies that resonate with our audiences.
• Ecommerce & Website Management: Execute website content updates, including product descriptions, landing pages, promotional banners, collections, and other ecommerce content.
• Help optimize product pages and website messaging to improve the customer experience, discoverability, and conversions.
• Support merchandising initiatives, product launches, seasonal promotions, and subscription campaigns.
• Identify opportunities to improve website content, navigation, and the online shopping experience.
• Audience Growth & Lead Acquisition: Research and recommend opportunities to attract new audiences, acquire qualified leads, and expand our customer base.

Requirements

• Experience in digital marketing, ecommerce, content marketing, or a related field.
• Excellent writing, editing, and proofreading skills, with the ability to develop persuasive, audience-focused marketing copy.
• Strong organizational skills and attention to detail, with the ability to manage multiple projects and competing priorities.
• Familiarity with email marketing, social media, ecommerce, and digital content management.
• Comfortable learning and working with marketing platforms, analytics tools, and emerging technologies.
• Resourceful, curious, and comfortable independently researching solutions and recommending new approaches.
• Ability to balance creative thinking with a results-oriented mindset.
• Strong communication and collaboration skills, along with the initiative to work independently.
• Willingness to learn new skills, take on varied responsibilities, and adapt as business needs evolve.

Preferred

• Experience with the following is a plus:
• Shopify or other ecommerce platforms
• Klaviyo or comparable email and SMS marketing platforms
• Google Analytics and digital marketing reporting
• Search engine optimization (SEO) and website content optimization
• Organic social media management and scheduling tools
• AI-assisted content development, research, and marketing automation
• Publishing, lifestyle, creative arts, or direct-to-consumer brands

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Paid time off