Assistant Manager, Marketing, Disney Theatrical Group

New York, USA (Hybrid)

$76K/yr – $99K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive marketing projects and tech-enabled campaigns for a large live-entertainment brand, coordinating with Creative Services, vendors, and IT to deliver print, promotions, and events.

  • Own project briefs, budgets, and vendor coordination to meet goals.
  • Must-have: 3+ years of marketing experience with strong PM skills.
  • Standout: On-site event support and cross-functional collaboration with tech partners.

Job Description

Responsibilities

  • Drive project with internal Creative Services team from initial request through project completion.
  • Develop and execute project briefs to ensure project goals and objectives are clearly defined and met for all parties.
  • Manage vendor relationships to facilitate the production of print and promotional materials.
  • Manage relationship with Asana, DTG’s marketing department project management tool, and build and refine process and workflow to ensure the department runs smoothly and efficiently.
  • Partner in implementing and refining marketing technology solutions to enhance team efficiency, data security, and campaign effectiveness.
  • Research and onboard new software partners, inclusive of service order negotiation and refinement.
  • Partner with DTG IT Team to lead technological innovation efforts, staying abreast of latest enterprise approved opportunities.
  • Together with Director, Marketing and external agencies manage strategic sponsorship, partnership and promotional initiatives that align with brand objectives and enhance marketing reach.
  • Execute projects and activations.
  • Provide on-site support at events, activations and performances, as needed.

Requirements

  • 3+ years of marketing experience.
  • Media planning experience (offline and online) preferred.
  • Strong project management skills.
  • Solid understanding of marketing and finance principles.
  • Proven success working with numbers and providing recommendations based on analysis.
  • Curious mindset and willingness to explore new outlets to tell our varying stories.
  • Solution-oriented perspective that manages change and challenge well.
  • Team player with a collaborative mindset.
  • Must be available to work onsite 4 days per week (Monday-Thursday). Fridays are remote with flexibility to work onsite as needed. Flexibility required to work outside of standard business hours.
  • Must be able to work on-site four days per week in New York, NY.

Benefits

  • medical, financial, and/or other benefits
Disney Theatrical Group logo

Disney Theatrical Group

DISNEY THEATRICAL GROUP (DTG) operates under the direction of Thomas Schumacher and is among the world’s most successful commercial theatre enterprises, bringing live entertainment events to a global annual audience of more than 19 million people in more than 50 countries.

Founded in 1994
New York, New York, USA
612 employees (293 in marketing)

Traffic Signals

Monthly Visitors
60.9K
Traffic Source Mix
Search
29.3%
Direct
64.5%
Referral
4.5%
Social
1.2%
Paid
0.3%

Headcount Trend

Current headcount: ~612

Marketing Team

Marketing Team Size
162 (26% of company)

Recent News