Responsibilities

• Concept, film & edit photo & video content to fuel organic feeds, possible use in paid social
• Create, design & modify assets using Canva for quick, on-trend content creation
• Execute briefs for content creation, project manage & route for review & alignment
• Write compelling social captions, optimizing for GEO
• Manage assets & distribute to internal & external teams as needed
• Attend PR/Influencers events, photoshoots, activations to capture social-first content
• Identify social trends & quickly action to create content within 24 hours
• Support content performance analysis, adjust for ongoing content creation
• Must be comfortable speaking on camera and being featured in content regularly
• Daily community management – reactive & proactive – across all key platforms

Requirements

• Extensive knowledge of major social media platforms and technologies
• Experience with TikTok Shop programming & affiliate management
• Knowledge & experience using social & influencer management technology platforms
• Content Creation, copywriting, video & photo editing and graphic design skills. Proficiency with Canva, Photoshop, Adobe Illustrator, CapCut, etc.
• Early adopter of new and emerging social media platforms
• Strong verbal and written communication skills; strong presentation skills
• Familiarity with social reporting tools like Dash Hudson, Microsoft Suite