Responsibilities

• Strategy & Insights: Help define brand direction using market trends, consumer behavior, and competitive context.
• Campaign & Content: Plan multi-channel campaigns and develop on-brand content with the creative team.
• Collaboration & Measurement: Align with product, creative, and channels; manage budgets and report performance to improve brand impact.

Requirements

• Bachelor's degree with 5+ years relevant work experience OR Master's + 3+ relevant work experience; 4+ years of equivalent work experience can be substituted for Bachelor's degree.
• Proficiency in graphic design software and content management systems.
• Marketing agency experience.
• Experience with influencer marketing and partnerships.
• 5+ year of experience in brand marketing or a related role.
• Strong understanding of marketing principles, digital marketing, and brand management.
• Excellent written and verbal communication skills.
• Proficiency in marketing analytics tools and software.
• Creative thinking and problem-solving abilities.
• Ability to work collaboratively in a team environment.

Preferred

• Marketing agency experience
• Experience with influencer marketing and partnerships

Benefits

• Join a publicly traded company dual-listed on NYSE and TSX with great potential
• Be part of a workplace where meaningful connections and teamwork are celebrated
• From local to international, be ready to work alongside a diverse group of colleagues
• Benefit from mentorship and continuous development opportunities
• Take advantage of our attractive benefits packages