Responsibilities

• Leverage Salesforce data to optimize marketing campaigns and strategies to inform engagement activities.
• Develop reports and analyses that provide actionable insights to support the Engagement team and broader RUF community.
• Assist with developing and maintaining best practices for marketing data governance, measurement frameworks, and campaign analytics, ensuring alignment with Foundation-wide marketing and fundraising objectives.
• Create and maintain dashboards and recurring reports that provide actionable insights into campaign performance, engagement trends, and stakeholder activity.
• Collaborate with marketing, engagement, and fundraising partners to support the design, measurement, and evaluation of campaigns using data-driven insights.
• Partner with Research and Prospect Management (RPM) and Systems and Technology teams to support data integrations, reporting structures, and data quality needed to achieve marketing and engagement goals.
• Perform analytics and develop recommendations related to audience segmentation, predictive modeling, attribution analysis, and other marketing and engagement initiatives.
• Identify opportunities to improve reporting, data quality, and analytics processes and recommend solutions to leadership.
• Other duties as assigned.

Requirements

• Bachelor’s degree in Statistics, Data Science, Business Analytics, or a related field; and/or 2+ years of professional experience in marketing analytics, reporting, business intelligence, advancement, higher education, nonprofit organizations, or related fields.
• Experience with Salesforce or other CRM/marketing platforms and familiarity with Tableau is a plus.

Preferred

• Tableau familiarity

Benefits

• Office-centric hybrid work schedule
• Comprehensive medical
• Comprehensive no cost dental, and no cost vision insurance for employee and dependents
• 403(b) plan with matching employer contribution
• Accrual of three weeks of annual vacation time, in addition to five wellness days and fifteen sick days per year
• Nine holidays, as well as four floating holidays
• Significant tuition reductions
• Professional development is highly valued at the Rutgers University Foundation, where employees are encouraged to look across the organization to develop new skills and abilities for professional career progression.
• $40 monthly cell phone reimbursement