Responsibilities

• Own the development and execution of ARTnews and Art in.America’s social media strategy.
• Grow the magazines’ following, engagement, and authority on social media platforms.
• Analyze strategic performance over time and continuously optimize strategy and creative production to ensure continued growth and effectiveness.
• Produce content for Instagram, TikTok, Facebook, X, and other social media accounts, including shooting short-form video and appearing on-camera regularly.
• Regularly attend and produce content around art events and gallery openings.
• Document ARTnews and Art in America events for the brands’ social media accounts, through photography, video, and/or text.
• Collaborate with editors and writers on producing unique and engaging social media content for both quarterly print magazines and daily digital news coverage.

Requirements

• At least 2-3 years of experience managing and directing strategy for social media platforms, ideally covering art or culture.
• Knowledge of art and the art world.
• A passion for keeping up with social media, marketing and engagement best practices and industry changes.
• A demonstrated ability to collaborate with reporters/editors, marketing, and design teams.
• Expertise in using analytics to make real-time and long-term strategic decisions and a record of driving audience and platform growth at a major digital media outlet.
• An ability to work quickly and accurately, synthesizing short- and long-form editorial content in ways that will engage different types of readers
• A clear, engaging, jargon-free writing style.
• An ability to juggle multiple social media accounts, editorial calendars, and project lengths.
• Experience using content management systems and project management, analytics, AI systems, and social media management tools (i.e. Google Analytics, TrueAnthem, Claude, ChatGPT, Elvex, Channel One, Later, etc.)
• Experience using Adobe Photoshop, Illustrator Premiere, and After Effects are a major plus, as is basic design knowledge.

Benefits

• PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally.
• PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family.
• Flexible Spending Accounts (Healthcare, Dependent Care & Commuter)
• Employee Assistance Program
• Life Insurance
• Short- & Long-Term Disability
• Paid Parental Leave
• 401(k) Retirement Plan with an Employer match
• Employees are also eligible to take advantage of company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials.
• Flexible Vacation Policy