Responsibilities

• Lead visual concepting and execution of social-first campaigns across paid and organic, from brief to final delivery, spanning static, motion, and video formats
• Direct shoots, UGC-style content, and motion projects with a clear and confident POV, providing direction to external content partners
• Develop hero creative, design systems, and art direction packages that give external partners, agencies, and content creators a strong foundation to version and scale from
• Bring genuine design chops to the work. Typography, layout, color, composition, hierarchy - across static and motion
• Bring a sharp instinct for what works on Instagram, TikTok, YouTube, and emerging platforms
• Build and maintain social creative systems and templates in Figma that scale across the team without sacrificing craft
• Bring fluency in AI image, video and workflow tools to accelerate exploration, prove concepts faster, and push the creative further than a traditional process allows
• Collaborate with Growth, Brand Marketing, and agency partners to ensure social creative is both on-brand and performance-aware
• Help build a shared visual language for the team and a higher craft standard across social output

Requirements

• 7+ years working as an art director with focus on social content, either at an agency or in-house
• A portfolio that shows range across paid and organic social, with strong examples of both brand-led and performance-driven work
• Fluency in performance marketing - you understand how paid creative is measured, what makes a test meaningful, and how to use data to inform creative decisions without letting it flatten them
• Proficiency in Figma and Adobe Creative Suite. Motion graphics experience is required
• Strong design fundamentals. You understand type, layout, color theory, and visual hierarchy at a level that goes beyond aesthetic instinct
• Demonstrated comfort with AI creative tools and a genuine curiosity about where they're heading
• An instinct for culture. You know what's landing on the internet before it becomes a trend deck
• Strong communication skills. You can articulate a creative decision in a Slack message, not just a presentation
• Drive and proactivity - everyone here is a builder and executor

Benefits

• Competitive base salary, stock options, and health benefits from Day 1
• 401(k) plan with company match
• Remote-friendly (US), flexible time off (FTO), and opportunities for growth
• A high-growth, mission-driven, inclusive culture where your work has real impact