Responsibilities

• Utilize AI creative tools (such as Midjourney, Firefly, Runway, DALL·E, etc.) daily to:
• Rapidly generate visual directions, mood boards, and concept art.
• Explore and test multiple styles, formats, and executions at speed.
• Quickly prototype environments, physical installations, content formats, and brand moments.
• Iterate designs quickly and refine final outputs with a critical human eye and intention.
• Participate actively in the early stages of concepting and ideation, moving beyond a traditional "design execution" role.
• Provide a visual perspective to pressure-test ideas, helping to unlock stronger creative thinking across multidisciplinary teams.
• Provide clear and decisive visual direction to internal and external partners, including designers, fabricators, production teams, and content creators.
• Ensure rigorous visual consistency and quality across all physical, digital, and social outputs.
• Maintain a balance between pushing the creative ambition of projects and knowing when to simplify for maximum impact.

Requirements

• 4–7+ years of professional experience in design, art direction, or other creative roles within an agency, experiential, brand, or cultural setting.
• Possession of strong visual taste and a clear, articulated point of view.
• Comfortable working with AI creative tools (Midjourney, Firefly, Runway, DALL·E, etc.) or a demonstrated ability to learn new tools quickly with high curiosity.
• Proven ability to manage the creative process end-to-end, from concept → system → execution.
• Deep understanding of experiential marketing, influencer ecosystems, and cultural storytelling.
• A truly collaborative mindset, characterized by an ego-light, idea-first approach to teamwork.
• The Cogent Standard (Non-Negotiable) - They do not hide behind tools. The tool serves the idea, not the reverse.
• They do not confuse high output with genuine ideas. Quality of thought always precedes quantity of renders.
• They do not wait to be told what to design. They bring a proactive visual Point of View (POV).
• They use AI to explore, not replace, core thinking.